When they found out that Lin Ping was going to Beijing to record, the reporters followed him closely. However, Beijing was a big city after all. Many newspapers, magazines, and television stations with some strength in the country had offices in Beijing. There were many reporters stationed there. As long as they made a call, Hai Die Records 'company and recording studio in Beijing would immediately be surrounded by a large group of reporters. In addition, there were many reporters who had been blocking the news at the entrance of Hai Die all year round and many fans of Lin Ping who had heard the news. The entire Sea Disk was tightly surrounded. Not to mention Lin Ping, it was difficult for him to squeeze in. Even ordinary staff members had to be scanned by a large group of people like radars before they could leave.
Lin Ping's trip to Beijing this time wasn't that simple. He was also tasked with shooting an advertisement. While he was recording and waiting for Jinsha's recording to be completed, he had to complete the shooting of an advertisement, a sky-high advertising contract.
Following Lin Ping's rapid rise to fame in the entertainment industry, Lin Ping's net worth also rose rapidly. Countless advertising companies approached him, but they were all rejected by the Tang people. This was because the Tang people wanted to create a classic. They couldn't just accept any advertisement, because that would ruin their entire image. They also didn't accept advertisements from big brands. Although Lin Ping was considered a hot chicken in the entertainment industry, this was nothing to many people. If it was a shooting star, no matter how popular it was, it was still a shooting star. It was not worth investing too much. Therefore, the companies that came to him were all some inexplicable small companies, such as a certain shaving company. F * ck, Lin Ping had not grown a beard yet, so there was no way he could talk about endorsements. A certain lingerie company was directly excluded. Uh, our Lin Ping was still very traditional and shy. He would definitely not accept it if he were to wear his lingerie in front of the people of the country, let alone him. Even his family with a powerful background wanted to send someone to kill him so that he wouldn't embarrass himself. There was also a beverage endorsement that Lin Ping had never heard of before, but he ignored it. There were many similar endorsements that came knocking on his door. If he accepted them randomly, he would really become the king of unfinished business.
After a few months of settling down, Lin Ping used his rising popularity to tell those businessmen that he wasn't a meteor. On the contrary, he would be famous, and he would continue to be famous, and he would continue to be famous until he was famous for half the sky. So, everyone, don't hesitate anymore. Hurry up and get a lot of red money. Uh, cough cough, wrong, a lot of endorsement contracts.
After a few months, the merchants realized that Lin Ping was not the kind of person who would not know who he was after one or two months. Instead, he was a celebrity with the potential to become famous. Now was the best time to send him an endorsement contract. Now, while Lin Ping was famous but had not yet grown into a Heavenly King, they could sign him at a low price and get the most things done with the least amount of money.
Although Lin Ping's popularity was very high and he was very popular, an artist's status in the entertainment industry needed to be recognized by everyone. It required years or even decades of accumulation. It could not be done overnight. Therefore, the prices that those merchants offered were around two million, and the most was only four million.
This included beverage giants such as Pepsi and Coca-Cola, as well as branded clothing brands such as Adidas and Metersbonwe. These branded brands had changed their wait-and-see attitude from before and surged forward one after another. This made the Tangs 'eyes dazzled. However, Lin Ping was not satisfied with the price. Although it was already ridiculously high for a newcomer, Lin Ping was not satisfied with the three-year contract of two to three million. He wanted to buy it in three years. He might not even be famous in three years. Selling himself like this was really a loss. He could wait. He was still young anyway. Let's see if you can still hold it in after one or two years. You want to take advantage of him with three million? Don't even think about it. It wasn't that Lin Ping was interested in money, but that this was a commercial endorsement. Why couldn't he get a fair and appropriate price for himself? If it was a charity performance or donation, Lin Ping would definitely not fall behind.
After convincing Sister K, the Tang people agreed with Lin Ping's statement and rejected the big endorsement offers from other companies. Instead, they focused on the promotion of the album. Only when their own results improved could they obtain more additional benefits.
At this time, a company came knocking on the door. It was a beverage manufacturer called Very Coke. Many people might not have any impression of Very Coke, but everyone might know about Wahaha!
Wahaha was a well-known brand in China. It was owned by Hangzhou Wahaha Group Co., Ltd. and was one of the four largest beverage manufacturers in the world. It could even be said that the 75s and 80s generation grew up drinking Wahaha.
On the other hand, Extraordinary Cola was a cola-type soda drink developed by Wahaha Company based on the taste of the Chinese people on the basis of extensive market research. In 1998, Wahaha felt that it had grown its wings after more than ten years of experience and had the conditions to compete with the world's big brands. After more than two years of careful research and development, it launched "China's own cola-Wahaha Extraordinary Cola". Since it was put into production in May 1998, Extraordinary Cola had risen to prominence, and its annual sales volume had exceeded 600,000 tons. Coca-Cola and Pepsi formed a three-pronged situation, breaking the predictions of some people when Feichang Cola was launched into the market, such as "Feichang Cola must die" and "Feichang Cola is very ridiculous". It also broke the myth that Coca-Cola could not be defeated and encouraged the courage and confidence of the majority of national brands to participate in international competition.
The annual sales volume of Uncommon Cola was now hovering between two to three billion yuan. In the Chinese soda beverage market, its position was unshakable.
However, Lin Ping hesitated. Judging from the data, it was indeed a very powerful brand. However, Extraordinary Cola only had appeal in the rural market. It had encountered great difficulties in marketing in the big cities. In other words, these sales figures were completed in the rural areas, and there were very few sales in the cities.
Some people said that it had nothing to do with him where the Cola was sold. Why should he care so much? Indeed, on the surface, it did not matter to him where the Cola was sold, but in fact, it had a huge impact!
This was because the main consumer group of Coke was young people, and the fact that Coke could not be sold in the city meant that it was not accepted by young people in the city. However, most of Lin Ping's fans were young people in the city, which meant that there was a conflict between them.
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