With Li Ying's help, Weiwei had completely opened up the Beijing market in less than three years. Now, the mobile phone sales business had surpassed that of Lanzhou, and the computer rental industry had also surpassed that of Shanghai, gradually forming a three-pronged situation. Just as Wei Wei was about to go all out, something happened to Jiang Kunpeng.
While Wei Wei was working alone in Beijing, Jiang Kunpeng was also doing well in Lanzhou, and his business had expanded to Ningxia, Qinghai, and Xinjiang.
Jiang Kunpeng was on a plane from Urumchi to Lan Zhou when the accident happened. When the plane was about to land, the wing of the plane hit a small mountain, causing the plane to crash. All the crew members were killed. Jiang Kunpeng, who was on a business trip, and the other two vice presidents of the company were not spared.
Hearing this news, Wei Wei could not help but feel his heart break. He couldn't help but think of every detail of his relationship with Jiang Kunpeng. From the beginning, when he had a discerning eye, to later on, when he was promoted, to now, when they fought side by side. Over the years, they had condensed a brotherly friendship.
He immediately flew back to Lan Zhou with Li Ying.
The provincial government was also shocked by Jiang Kunpeng's unexpected death. They held a high-level farewell ceremony for his body. Chu Zhao, who had already become the governor, personally presided over the meeting. Many officials also attended. Thus, Wei Wei met Jiang Kunpeng's widow, Han Bingyu.
Han Bingyu was not very tall, only about 1.6 cm. She had an oval face, willow-shaped eyebrows, a straight waist, a well-proportioned figure, and an elegant demeanor. Although it was very sad, it still made everyone present feel a different kind of luxurious temperament.
This was an extraordinary woman.
After the funeral, Wei Wei had a long talk with this extraordinary woman. Because she was the only legal heir to Jiang Kunpeng's property, her presence or departure was related to the future development of the Kunpeng Company.
During the conversation, Wei Wei had a better understanding of this woman's extraordinariness. Han Bingyu made it clear that she would not give up her late husband's last wish. She only made one request, which was to not change the company's name under any circumstances to commemorate Jiang Kunpeng.
Wei Wei immediately gave an affirmative answer.
With Han Bingyu's full support, Wei Wei became the new leader of the Kun Peng company without a doubt. The first thing he did after he became the general manager was to cancel Kaiyuan Computer and merge it into Kunpeng Technology. He also developed a logo-a giant roc that spread its wings and flew high-to commemorate his mentor and friend, Jiang Kunpeng.
The company was re-registered and its full name was Kun Peng Technology Co., Ltd. Wei Wei requested that all employees, old and new, be invested in the company. Because Han Bingyu voluntarily gave up some of her shares, Wei Wei became the first chairman of the company. The new company was divided into three main businesses: Tian Weidong was in charge of computer rental, Liu Yuan was in charge of software development, and Li Ying was in charge of mobile phone manufacturing and sales.
Just as Wei Wei took the top spot in Kun Peng Technology, he did not expect that an unprecedented crisis had quietly attacked him.
As a new type of communication tool, the mobile phone market in China had been developing at a jaw-dropping speed. In less than ten years, China's mobile phone had grown from scratch to the number one in the world. Like all manufacturing industries, after completing the initial accumulation, they began to merge and integrate. As a result, those big companies that had successfully acquired land started a price war in order to further monopolize the market. Suddenly, there was a trend of price reduction in the mobile phone industry. The " Kun Peng " cell phone was forced to fight back. The price dropped again and again. For several months in a row, sales and profits fell sharply.
This kind of thing had already happened in the color TV industry and the auto industry. The final result was that both sides suffered losses, and the foreign companies took advantage of it. Wei Wei could not help but feel anxious. He gathered all the senior executives in Lanzhou to discuss countermeasures.
The atmosphere was very lively as soon as the meeting began. Liu Yuan and Tian Weidong strongly requested to take this opportunity to withdraw from the mobile phone industry and focus on developing software development and computer rental. Most of the shareholders responded to their proposal.
Wei Wei noticed that although the meeting was one-sided, Li Ying looked calm and confident.
He tapped the table lightly and the room fell silent.
"CEO Li, as the person in charge of the company's mobile phone manufacturing and sales, I would like to hear your opinion.”
Li Ying cleared her throat and stood up.""When I applied for Kun Peng Company, I learned that the company's main business is not mobile phones, but software design. This is also the main reason why I chose to join Kun Peng Company back then. This was because, as a company that manufactured and sold mobile phones, if it did not have a strong software development ability to back it up, it would not be able to last long. At most, it would be a mobile phone factory.”
Liu Yuan and Tian Weidong nodded in agreement.
However, Li Ying changed the topic. How many people knew about the Kun Peng's phone? Or did more people know about Kun Peng Technology? The answer is obvious."
" More people know about the Kun Peng through the phone, not through the software design. To use a common analogy, the phone is the face of the Kun Peng, and the software development is the heart of the Kun Peng.”
"There's a law in geometry: a triangle is stable. Mobile phone manufacturing, software development, and computer rental were the three legs of Kun Peng Company. None of them could be missing. Therefore, I don't support the company's withdrawal from the mobile phone industry.”
"The company has already established sales outlets in more than 20 cities across the country, and most of these outlets are first-tier cities. It has played a pioneering role in increasing the popularity of the Kun Peng. The strong software development ability was the guarantee for the Kun Peng mobile phone to maintain its strong competitiveness. In turn, the company also trained and consolidated the software design team by continuously developing new functions of the mobile phone. Therefore, the two complemented each other and could not be separated. And computer rental was a fundamental project with far-reaching significance. It was training future mobile phone users and software designers.”
" Therefore, I insist that the company must continue to persevere through this long winter, even if it has to pay some price and benefits.”
After Li Ying finished speaking, the venue was still silent. The people who had just made a high-profile proposal to quit the mobile phone industry began to ponder over Li Ying's words seriously.
In the end, Wei Wei broke the deadlock.
"CEO Li, the price war in the mobile phone industry has just begun. No one knows how long it will last. Do you have any good ideas to deal with this long winter?”
Li Ying was clearly prepared for this.
She took a sip of water and stood up again.
"I've carefully analyzed the report. In fact, this price war is mainly focused on mid-range phones, which means that it is mainly focused on phones between 1,000 to 2,000 yuan. Therefore, I think the company's future strategy should be to 'open up the mainland and walk on both sides.'To be more specific, they would take the initiative to give up the most brutal mid-range mobile phones and actively develop high-end mobile phones. Zero profit would hit low-end mobile phones. He would maintain the market with low-end phones and earn profits with high-end phones. Once the reshuffling was over, they would return to the mid-market.”
This time, even Wei Wei felt some respect for Li Ying. It seemed that this little girl who only knew how to play tricks on marketing strategies two years ago had grown up in the battle and become an entrepreneur with strategic vision and ideas.
Everyone was convinced by Li Ying's words. The resolution was passed smoothly.
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