The bald middle-aged man was the first to reach out and shake Yang Xing's hand.""Happy cooperation!" " It's a pleasure working with you, Boss," Yang Xing replied with a smile." Bring me a bottle of champagne to celebrate!"”The others also extended their hands. It was obvious that the bald middle-aged man's application had completely swayed their hearts to Yang Xing, which showed his influence. Wang Yiren took the champagne bottle with a smile on her face and opened the cork with a bang. The pearl-like white foam that flew out made everyone smile. They must have gotten what they wanted.
After everyone left, Yang Xing specifically left Yu Deli, the bald middle-aged man, and a woman in her thirties to talk. He first said to Deli and the woman,"I invited the two of you here because you can't participate in the observation team. I have a new project that requires your cooperation immediately. Mr. Yu was originally engaged in real estate consulting, and Miss Liu was engaged in marketing.”
At that time, he had fought against public opinion to keep Deli because he had once worked for the famous international real estate consultant company in Hong Kong, Dai De Liang. Later, he went out on his own and was mainly engaged in real estate consulting business. Now, the Jiudu Pedestrian Street project was still lacking a real estate consultant with an international vision. Deli was the right candidate. The woman had heavy makeup on, but her face was well-proportioned. Her resume was called Liu Yun, and she used to be a manager in Unilever's marketing department. Unfortunately, she had a disagreement with her foreign boss and had a serious disagreement with the marketing of a major cosmetics project. In a fit of anger, she left Unilever. Yang Xing had talked to her before and felt that her ability to grasp the Chinese market was first-class.
After seeing the two of them nod, he continued,"I have a pedestrian street project in Jiu Du City of Zhongyuan Province. The initial investment is 200 to 300 million yuan. I want you to familiarize yourself with it first.”Yu Deli was naturally overjoyed to be able to operate a big project as soon as he arrived, but Liu Yun was a little hesitant. "What concerns do you have, Miss Liu?" Yang Xing turned to her and asked.”Lucy gritted her teeth and said,"Thank you for your attention, Mr. Yang. It's just that I was originally engaged in the advertising planning of cosmetics. Now that I've suddenly turned to real estate, I'm afraid I'm not capable enough!"”Yang Xing smiled and said," I know that Miss Liu is an expert in marketing. You must have heard of the five senses and six senses. What's the difference between them and the five senses we often talk about?"”Lucy thought to herself, is this a test? She quickly replied," The five senses and six senses in the marketing concept refer to the five senses that we often talk about-sight, hearing, touch, smell, taste, plus a perception that is subconscious. The five senses here are respect, nobility, security, comfort, and pleasure.”
Yang Xing clapped his hands."You're indeed a graduate. In fact, you're talking about the future direction of our company's development. It's a product that directly meets the five senses of the public-end-use consumer goods. It's impossible for domestic businesses to not understand politics. With the domestic political environment, do you think we can control the raw materials and heavy industries upstream?”The few of them were also knowledgeable and shook their heads slowly. "Even if it works, the policy obstacles will be very big. The country now allows the private economy to show its strength. It can only be some competitive end-use consumer goods that are related to the personal needs of ordinary people. For example, clothing and cosmetics. I know that Miss Liu has her own ideas about product promotion. This time, I've also invited a real estate marketing talent called Tian Shiping to be your assistant. He has bought houses in Hainan, Shanghai, and Shanghai. Miss Liu, you don't have to worry about experience. What I want is your unique advertising plan and novel marketing plan. The forms of consumer goods are very different. How to promote them is a skill. Miss Liu, after interacting with me these few times, I'm sure you have talent in this area. This house is also a type of terminal consumer goods. I hope you won't disappoint me.”Liu Yun was shocked. Yang Xing's words were very clear. He wanted Liu Yun to be the company's Chief Marketing Officer (Cmo), and the success or failure of this marketing plan was a direct test for her.
Yang Xing took a document with a pink cover from Wang Yiren and handed it to her."" Also, Miss Liu is from Unilever China, so I'm sure you know a lot about Shanghai's famous brands. I want to develop end-use consumer goods, including women's consumer goods and even luxury consumer goods. There are many well-known brands in Shanghai, and developing them well can save us a lot of effort from developing them from scratch. The old men of the Shanghai Light Industry Bureau are beggars with golden rice bowls. They only know how to waste these brands. Why don't we think of a way to bring them over? I have some immature ideas here. Please communicate with Miss Wang.”
After sending Wang Yiren and Liu Yun away, Yang Xing turned around and asked the bald middle-aged man,""Mr. Woo, let's have a good talk.”The bald middle-aged man had been listening to Yang Xing's explanation in silence. Only then did he rouse his spirits and say,"Mr. Yang is far-sighted and bold in employing people. No one can compare to him. He must have something more important to do by leaving me to the end. I'm already an employee of the company now.”Yang Xing smiled slightly. This Wu Haijun was really a shrewd person. Now, he had already considered himself to be his direct subordinate. It seemed that the position of manager of the Star Dou Research Institute was indeed his.
Wu Haijun was one of the first batch of university students to graduate from Tsinghua University after the reform. Later, he went to the United States to obtain a Ph.D. in electronics from the MIT Institute of Technology. He had worked in world-renowned large semiconductor companies such as Huawei and STMicroelectronics. He had returned to China to see if there was a suitable opportunity to start his own business. He did not expect to be recruited by Yang Xing in the end. In fact, he was also very curious about this overly young big boss. He had always thought that the general manager who hired her was the one who was in charge. When he found out that this young man who was still in his first year of university was the creator of all these miracles, he had to admit that China could still give birth to someone like Bill Gates.
In fact, if one did not pay attention to Yang Xing's age, his grasp of the future trend of the consumer goods market and his understanding of the modern enterprise system, not to mention his peers, even many of the experienced people who had been in the business world for decades could only bow down to him. However, Yang Xing obviously knew more about Wu Haijun. Yang Xing knew about his deeds in a financial magazine in his previous life. At that time, he was already the CEO of a company called Feixun. Feixun and Taiwan's Mediatek were the largest mobile phone base band chip suppliers in the mainland at that time. They were also one of the main manufacturers of td-scdm terminal chips. They could be considered the representatives of the mobile phone " Celestial Chip." According to the magazine, in 2000, he and a group of overseas scholars decided to return to China to start a business with the goal of solving the core technology for the motherland. He had rich design and technical management experience in system integrated circuits and mixed signal technology. Especially in the field of chip manufacturing, he was a rare talent who understood both PC chip manufacturing and communication chip manufacturing. Yang Xing did not expect him to return to Shanghai in 1995 to test the waters. Perhaps he felt that it was not a good time at that time, so he returned to the United States to continue accumulating experience. Yang Xing's recruitment this time was worth the ticket price. Now, of course, he had to make full use of his talents and not waste another five years.
In Yang Xing's president's office, Yang Xing was talking to Wu Haijun across the desk. There were several electronic products on the table. One was the newly launched ericsson gh398 mobile phone, and the other was the world's first palmtop computer (PDA) from Apple, which was only sold in North America. It was the first Thinkpad laptop with an optical drive. Without Yang Xing saying anything, Wu Haijun understood what he meant. These were all products that were closely related to his research, but he still didn't understand why Yang Xing put them all together. "Twenty years ago, someone said that a computer could be made so small. I'm afraid no one believed it!" Yang Xing pointed at the laptop. The future will definitely be a digital era. Around computers, a large number of products that we can't imagine will be born. I invited Mr. Wu to take this opportunity. We want to join in. I have great ambitions. I also want to have a Chinese company in the field of terminal consumer electronics, such as the Sony-iPhone or the iPhone!”Wu Haijun was obviously moved. He had come back this time to look at the investment environment of his motherland on the request of many good friends. He had the idea of saving the country with technology. Although he was a little disappointed before, meeting Yang Xing made him sigh that his trip here was not in vain.
Yang Xing continued to analyze." All digital products are involved. Our company is still not capable enough. We can start from the parts. We can't make computer processors for the time being. We can consider starting from chipsets and gradually expanding to motherboards. We can start with the base band chip for cell phones, and we can solve the issue of LCD or mos technology for cameras. I'm very optimistic about the storage media in these products, and we can also consider developing them. Finally, there was the USB port, which supported hot swap and plug and play, opening the door to all kinds of digital products around computers in the future. The integration and breakdown of digital products was a great knowledge. I have a dream that in less than ten years, we will see a digital terminal product that combines photography, audio and video, games, email, and internet access. I hope that this product will be born in the hands of our company.”
Wu Haijun's eyes lit up. Although these technologies appeared at different times, many people had already had their own visions. Those in the technical field were no strangers to this. Although Yang Xing's description was very general, it seemed that this boss had already explored the core of the digital age. The two of them immediately started a heated discussion. Yang Xing had the advantage of being reborn. He could see the mainstream development of digital technology in the future and abandon the development direction that had technology but no market. Wu Haijun had a technical advantage. He could find suitable solutions to many of Yang Xing's ideas. Under Yang Xing's guidance, sparks of wisdom erupted. The two chatted happily from morning until late at night before they parted. When they broke up, Yang Xing boldly promised that this time, the expedition would be led by Wu Haijun. If there were suitable projects and talents, they could act first and report later. Wu Haijun was also grateful to his boss for his kindness. He was prepared to go abroad this time and pull a team back to do something big.
This book is provided by FunNovel Novel Book | Fan Fiction Novel [Beautiful Free Novel Book]