Our Chief Marketing Officer, Beauty Wang, has organized a registration lottery. Actually, Teacher Chen has long been used to it.
This kind of marketing model was already common many years after the original historical trajectory, especially in the era of apps. At that time, the giants liked to use all kinds of subsidies, red packets to burn money, and once they burned, they would burn money in hundreds of millions. Why?
It was all to attract users.
However, that time was different from now. Now was the era of the Internet, and many years later, only the surviving oligarchs would be left. The oligarchs would start to compete fiercely, so they needed this kind of competition. However, the current Internet practitioners did not understand this kind of marketing model.
However, Teacher Chen had to use this move at this time.
Because of this cheap investment, no matter if it was successful or not, it would not cause any loss to Teacher Chen. In fact, it proved that this had brought a strong motivation to the netizens of this era. This was because compared to the hundreds of millions of netizens who would fight for a few cents of red packets and the word "fortune" in the future, cell phones and MP3s were expensive luxury goods. Ordinary people had to scrimp and save for a few months before they could afford them.
In addition.
Zhong Xiaojiao and Cai Dingdang were gradually being promoted. With the signboard of the Jade Lady Idol, their autographed posters were also attractive to some young people.
Therefore, in order to increase the probability of the lucky draw, many netizens even found their friends and family to register together. The Third World was happy to see this happen.
In a short period of time, the number of registered users skyrocketed.
......
......
"In addition, not only can we increase the scope of the lottery website, we can also try to pull other superstars into the water and ask for similar signatures from them as prizes. It won't just be posters or something like that, but it can also be albums or their books. Not only will it benefit us and the netizens, but it will also be beneficial to the publicity of these celebrities. In short, it will be good for you, me, and everyone. I believe that everyone will be very satisfied.”
Teacher Chen took a sip of tea and said with a smile.
Every word he said made everyone nod their heads. Then, Teacher Chen said many ideas, such as a weekly lottery draw, a monthly grand prize, and a chance to increase the chances of the lottery draw for the registered users who signed in every day. All kinds of methods and ideas made the higher-ups dumbfounded. They looked at Teacher Chen with admiration.
"I really don't know how our young commander's brain works. He has too many wonderful ideas, and they're all very good. Wasn't such a perfect man created by God for all the women in the world?”
Everyone was filled with emotions.
Following Teacher Chen's instructions, the number of visitors and registered users in the entire Third World skyrocketed at every moment, attracting the attention of all users on the Internet. Moreover, the usage inertia and user engagement of all registered users continued to increase.
As long as the event lasted for a year and a half, these users would basically not leave their third world. Even if similar products appeared, those products had more functions and were better, it would be the same. This was the terrifying nature of human habits.
......
......
After the meeting today, Teacher Chen returned to the office and played on the computer.
As for the crew, they had been filming for more than half a month and were about to enter post-production, so he was able to relax very quickly. Today, he decided to take a break from his busy schedule and have fun.
"Cough cough-"
"Cough cough-"
The first thing that Teacher Chen did when he turned on his computer was to log into his KK account out of habit.
Moreover, he logged into two accounts at once.
One of the accounts was 00001, a five-digit account. This account was the most important account in the entire KK account system.
There were hundreds of accounts with similar beginnings. These were all corporate accounts assigned to the higher-ups and the corresponding high-level technical staff.
However, these accounts belonged to the company. As long as the employee resigned, the account and password would be taken back.
Therefore, all employees would register their own private accounts.
As Teacher Chen was the boss, it was convenient for him to have a position, so he asked the children to register a QQ account for him. 97、92、95、140;
It was a nine-digit account, and it was the only nine-digit account at the moment. Therefore, even though it was not a pretty account, it was priceless because of its uniqueness.
"If I put my account up for auction on the Internet, I can sell it for at least 100,000 yuan.”
Teacher Chen muttered.
Don't underestimate the power of beautiful numbers. Teacher Chen remembered that as more and more numbers were registered, when accounts with five, six, and seven digits could no longer be registered, each number could be sold for a large sum of money. The shorter the number, the more profitable it would be. For example, if a 9-digit number was good, it could be sold for a few hundred, eight could be sold for a thousand, and seven or six could be sold for a few thousand. This was not even a special number. For example, auspicious serial numbers like 888888 were even more expensive. It could easily be sold for tens of thousands or hundreds of thousands, and the five-figure ones were even more priceless.
"Fortunately, I was smart enough to close the registration for 5-digit and 6-digit accounts early on. All players can only register for 7-digit accounts, and all the beautiful numbers have been locked by us. In a few years, we'll auction them off and open the pretty account function.”
Teacher Chen smiled. He was secretly amused.
In fact, as early as the launch of KK, the Third World had already started to hype up the KK account. They had privately let their own troll army hype up the KK account on QQ, KK, and various major forums. They wanted to buy a certain number, a certain number, and whoever had it would be willing to pay hundreds of thousands, or even millions of RMB!
This greatly stimulated the users, who frantically registered for KK, causing the users of QQ to abandon QQ and leave. Then, they completely fell into KK's trap.
Not only did the number of users skyrocket, but the value of KK's account was even greater than that of Koukou. This brilliant marketing was comparable to registering for a lucky draw. It was a good talk in the third world, and it gave Teacher Chen the reputation of a marketing master. Therefore, the chief marketing officer, Beauty Wang, usually treated Teacher Chen as her own teacher and asked for advice.
In private, Teacher Chen naturally took the opportunity to take advantage of her…
This book comes from:m.funovel.com。