At the end of March, Pang Shengdong, who was the CEO of the company, immediately came to Lin Xuan's office after using the optimized TT space.
"Mr. Lin!"
"Shengdong, what's the matter?"
Lin Xuan asked curiously.
"It's like this. I just saw the S-line optimized TT space, and it feels very good!”
Pang Shengdong said,
"Yes, I just used it on the intranet and it basically met my requirements. Let's officially release the new version on April 1st!”
Lin Xuan said.
"Not only do we have to release it, I think our company has to increase the price!”
Pang Shengdong paused and continued,
"Although I heard that our MT Space is MySpace from Beauty Nation, I think we should learn from Shi Yuzhu, who sells health products!”
"Oh, what do you mean?" Lin Xuan was interested.
"I think Director Lin knows Shi Yuzhu, who sells health products. His strategy is to quickly occupy the counters of major shopping malls through crazy advertising. What are the counters of the Internet?”
Speaking up to this point, he took out a document that said," 2003 Internet Cafe Research Report." By the end of 2003, there were more than 110,000 Internet cafes in the country.
"You want to promote our condoms in the internet cafe?”Lin Xuan said.
"That's right. Other than that, we should also cooperate with Mobile, such as sending text messages and other activities that can increase user growth!”
Pang Shengdong said.
"En, in that case, you'll be in charge of this matter. As for how much money you need, you can get the finance department to estimate it and I'll approve it for you.
I only have one request, money must be spent well!”
Lin Xuan said.
"Yes, sir!" After Pang Shengdong finished speaking, he left the office.
Therefore, on April 1st, April Fool's Day.
TT has officially updated TT2004beta.build4.0.
This was already the fourth version of MT.
At first, the major instant messaging companies didn't take it seriously, but soon, they felt terrified.
Because after the fourth update, all instant messaging software, including Penguin, had experienced a steep decline.
Originally, on April 1st, QQ's online users had exceeded 5 million, and registered users had officially exceeded 300 million.
This was a very good start. Penguin had already submitted the application materials to the Hong Kong stock exchange.
Once it was approved, Penguin would immediately discuss the road show.
All the executives of Penguin were in high spirits.
Although many people had been poached from the internal department of Penguin, many of the higher-ups of Penguin were still worried.
Those who were poached would definitely regret it in the future.
As for the online instant messaging software that had risen in popularity recently.
It was a good performance, but Penguin had already formed an absolute hegemony in the chat software, so they were not worried about any challenges.
However, a week later.
The number of people online at the same time on Penguin dropped from 5 million to 2 million. The number was almost halved.
This number was equivalent to the data from 2002.
It was only then that Penguin realized something was wrong.
Wu Xiaoguang, who was in charge of the Penguin business unit, immediately reported the matter to Pony Ma.
Pony was shocked when he heard that.
He immediately found COO Zeng Liqing, CTO Xu Chenhua, and his right-hand man, Zhang Zhidong.
"What's going on? Why is the data so bad?”
Pony frowned and asked Zeng Liqing.
"I'm not sure. I didn't receive any abnormal reports!”
Zeng Liqing, the chief operating officer, said.
"The major media outlets in the country did not report anything abnormal that harmed Penguin!”
Xu Chenhua said.
In the end, after a morning of meetings, there was nothing unusual within Penguin.
Whether it was complaints or negative news, they were all in a very reasonable space.
Since it wasn't inside Penguin, then it must be an external reason.
In the end, they soon discovered the reason.
However, this was the reason why all of the executives of Penguin had ugly expressions on their faces.
It turned out that starting from April 1st, all the internet cafes in Peng City had started
" Gifts in the Spring!"
Every day, Yuanhang Technology would work together with the entire country's internet cafes to book the entire place 24 hours a day.
You didn't hear wrongly, it's booking the entire place.
The rules of the event were that as long as you used the TT chat software, you could surf the internet for free.
Logically speaking, even so, Penguin's data shouldn't fall like a cliff.
The user could use QQ while using QQ.
However, the problem was that Yuanhang Technology had developed a software that could be implanted into internet cafes.
Once you use QQ to chat, the software will lock your computer and you will lose the opportunity to surf the Internet for free.
One had to know that many people who used internet cafes were poor students, and there were also some young people from society.
They were not rich to begin with. Now that they suddenly had the opportunity to surf the internet for free, how could they not cherish it?
Moreover, after using the condoms, these people found that the functions were not bad.
Basically, QQ had it, but there was also a lot of it.
The user experience was almost the same as QQ. The only troublesome thing was to add him as a friend.
Moreover, the newly launched ttspace was a very fun product.
The user couldn't put it down.
It was like a multi-functional personal homepage, with skinning, diary, photo album, message board, music box, interaction, personal profile, and other functions.
Due to the consideration of the underlying design, the content generated by the MT could be uploaded very quickly.
Therefore, after discovering something fun, users began to upload a large number of photos and so on.
Starting from April 1st, MT began to upgrade frequently.
First, he introduced the full-screen mode. Then, he added an editor to the space log to support animation, audio, and other file content.
Following that, he launched the information center and the circle of friends.
In short, the April TT was basically optimized every three days.
What was even more exaggerated was that Pang Shengdong also thought of a way to attract users from Penguin.
When a user logged into the MT, they would receive a system prompt.
"To make it easier to remember, please add your QQ space address to your QQ profile!”
Through these combined punches, he exerted strength.
On April 1st, there were less than 40 million condoms, but a week later, the number of users reached 120 million.
At the same time, the number of online users reached 2 million.
In such a short period of time, although the basic registered users of TT could not compare to QQ,
However, the number of people online was basically the same as QQ.
This was the first time that many media outlets had come to know about this product.
Of course, there would be gains and sacrifices.
In order to reach 120 million users, Lin Xuan had basically invited all the netizens in the country to go online during this period of time.
Based on the 110,000 internet cafes in the country, each internet cafe's daily turnover was calculated at 1,000 yuan.
Every day, Lin Xuan needed to burn hundreds of millions.
Now, Yuanhang Technology's M-line promotion staff basically began to promote according to the established process when they arrived at a place.
First, they recruited people, then they searched for internet cafes in every district of the city. After negotiating with the owners of the internet cafes, they put up free banners.
The process was clean and neat.
After that, some people would stay behind to supervise them, and the core members would go to the next city.
This book comes from：m.funovel.com。