Inception's reputation had reached its peak after a day of brewing.
However, according to the box office statistics of Cat's Eye.
Inception's box office earnings on the first day had just exceeded 50 million.
It was ranked third among all the movies in the May 1st season.
First place was Australia Strategy Guide with 109.32 million.
Second was " Lifetime Three Mile Peach Blossom ", 98.76 million.
However, compared to their reputation, they were naturally far ahead.
Of course, there was another reason for the difference in box office sales. In the eyes of the theater chains, no matter how good the quality of a movie was, as long as there were people watching it, the screening rate would be high. This was because the theater wanted to make money.
However, the audience who had watched the other two movies all exclaimed that they had been fooled.
"This is also a movie with a large investment? This was really rubbish. The 50 cents special effects were insincere. What kind of acting was this?”
"An actor's acting skills? Those things don't exist. What are you talking about?”
"It really hurts my eyes. Why is my girlfriend still watching with such relish? What bullshit plot?"
"If you don't want the girlfriend upstairs, you can leave it for the person you need.”
"SKRSKR, I can't even describe this lousy movie! In the magical movie, Chinese people spoke foreign languages while foreigners spoke Mandarin.”
"What kind of rubbish movie is 'Lifetime Three Mile Peach Blossom'? Both male and female leads had no acting skills? Where did my goddess, Xiao Longnu, go?”
"That's right. The performance is cheap, and the clothes are very rough. It feels like they're all made of synthetic fiber. Art is magical... The set felt like a knockoff version of the Hobbit, and it was all for money.”
" Trash movies are always black."
"I might as well go next door and watch Inception! I heard that the movie is very good! Any actor's acting skills are explosive!"
The word of mouth directly affected the attendance rate of the movie.
The attendance rate of these two movies plummeted.
Meanwhile, the attendance rate of Inception was steadily increasing, and at least half of the seats were filled.
May 2nd.
The second day of the 5th grade.
The manager of the theater chain, Ning Yuan.
He wasn't very satisfied with this year's May Day premiere. The total box office earnings on the first day were less than 400 million yuan.
At this time last year, the box office sales on the first day were 600 million yuan.
If the box office was high, the cinema would naturally earn more money.
"How are the attendance rates of the various movies now?”Ning Yuan asked his secretary.
"The highest attendance rate is for Inception, with half of the seats. The others…are all less than 10%.”the secretary said.
"So much difference?" Ning Yuan asked curiously. How's the screening rate?"
"Australia Strategy Guide and A Lifetime Three Mile Peach Blossom each took 3.5%, Inception took 1.5%, and the other films split the remaining 2.5%.”the secretary said.
Ning Yuan thought for a while, then went into a theater and spent two hours watching the entire movie.
After he came out, he immediately said,"Increase the screening rate of Inception to 50%. The other two movies, 1.5%. The rest will be split equally among the other movies!" Hurry up!"
"Manager, isn't this…inappropriate?”"Our theater chain has a good relationship with the distribution companies of these two movies," the secretary said.”
"No matter how good our relationship is, they won't give us money! Look at how bad the reputation of their movies is! It's a complete waste of the high screening rate we gave them! If you want to earn money, inform all the cinemas below to immediately change the screening rate!”
Ning Yuan ordered.
The theater chain of the company occupied 40% of the screens in the country. It had already developed to almost 20,000 screens. As long as the filming rate was changed, the profits would increase very quickly.
Moreover, he was the first cinema chain to change the screening rate.
With the increase in the screening rate, the attendance rate of Inception had decreased, but it was still at 30%, much higher than other movies.
This undoubtedly brought a high box office to the theater chain.
The box office earnings for the second day were released very quickly.
Inception's box office earnings, 150 million!
" Lifetime Three Mile Peach Blossom " box office earnings, 60 million.
Australia Strategy Guide, 45 million.
The heaven-defying reputation allowed Inception to surpass the box office and become the box office champion of the day.
This made the directors of the other two movies anxious.
Ma Chu was the director of " Australia Strategy Guide ". He had publicly dissed the CEO of Wan Da Cinemas, Ning Yuan!
"Did you guys have insider dealings with Inception? Why did they have such a high screening rate? This is unfair to us directors and actors who work hard to make movies. It's very unfair!”
Wang Xiaoding was the director of " A Lifetime of Three Mile Peach Blossoms." He posted a short video on Weibo on the spot, also condemning the lack of a high screening rate for the film.
"Our movie has received a lot of praise from the audience. Why did you give Inception such a high screening rate? And not for us? Isn't this unfair? I seriously suspect that your cinema chain has a red packet deal with Qixing Movies. I hope the relevant departments will investigate it thoroughly! I hope that everyone will boycott this cinema's movie!”
This caused quite a number of netizens to be in an uproar.
The two directors were actually fighting for the theater chain's screening rate!
However, it was understandable. After all, if their screening rate could not increase, the box office would be affected. If the box office was low, their investment might not be able to recoup their costs. Therefore, they wanted to use this method to threaten the theater chains to give them a screening rate.
As the CEO of the theater chain, Ning Yuan's personality was actually similar to that of a young master of the theater chain. He just couldn't bear to see others suffer.
They immediately took out the cinema chain's internal data to slap their faces.
"You f * cking filmed two trashy movies and you still have the nerve to ask for a screening rate!？Where was his face? We gave you so many screenings on the first day, but your attendance rate was the lowest in the 5th! If we give you so many screenings, our theater chain can only lose money! Moreover, what did Director Bai say about the low screening rate on the first day of Inception? Whether or not to watch the movie was the audience's decision. It had nothing to do with the screening rate! If you have the ability, you can also make a movie with a 9.3 rating!”
Ning Yuan's counterattack was so fast that the two directors were instantly silenced.
Bai Yi also saw this Weibo post and liked it on Ning Yuan's Weibo.
This book is provided by FunNovel Novel Book | Fan Fiction Novel [Beautiful Free Novel Book]