Lin Feng guessed that the reason why Wuling Hongguang's sales were so explosive was that they received 50,000 orders of different specifications in a day.
It was not about the performance of the vehicle, nor how many people the vehicle could carry or how much goods it could carry.
The biggest reason.
It was the price!
Cheap!
It was very cheap!
This was the reason why Wuling Hongguang was so popular.
And the truth was just as Lin Feng had expected.
……
Wang Dong was a self-employed person in the renovation business. Usually, he mainly took on some home renovation work to earn money.
When he first started this line of work, he had to bring a lot of tools and raw materials to the construction site every time.
Therefore, Wang Dong drove a three-wheeled electric scooter over.
But later, because they often needed to run very far and required very heavy materials, the electric tricycle could only run less than 100 kilometers with full power.
Helplessly,
Wang Dong sold the electric tricycle and reluctantly bought a small minivan. Coincidentally, the minivan he bought was manufactured by Baoao.
They had the truck, but there was another problem.
When he was not working, he couldn't drive a truck all the time if he wanted to bring his family out to play or visit relatives, right?
How embarrassing would that be?
He wanted to buy a car, but Wang Dong had just built a house in his hometown and was in debt. How could he have the extra money to sell a car?
Moreover, even if a car was made locally, it would cost at least 70,000 yuan. A joint venture car would be even more expensive, at least 100,000 yuan.
He couldn't afford it now!
"It would be great if I could have a car that was cheap and could transport goods and people!”
"Sigh, how can there be such a good thing in this world? Those car manufacturers are not fools!”
Shaking his head, Wang Dong lay on the bed and turned on TikTok as usual, intending to go to sleep after a while.
However, just as he opened the TikTok app, a video about cars appeared.
Furthermore,
He was very familiar with the car in the video.
"Wuling Hongguang? F * ck, so Wuling Hongguang is manufactured by Baoao. It's actually the same manufacturer as my truck. Then the quality must be fine.”
Thanks to Baoao's seriousness in making trucks and the reputation it had accumulated, all the owners of Baoao's minivans were very satisfied with the quality of Baoao's cars.
After so many years, there had never been any major problems, and small problems rarely appeared.
"Are all the car companies so naughty now? This advertisement is really awesome!"
"This drift is really awesome!"
After watching the first video, Wang Dong silently liked it. Then, he clicked on Wuling's TikTok account to see if there were any other videos.
It was this action that allowed him to see the second video sent by Wuling.
When Wang Dong saw that a Wuling Hongguang could fit 18 adults, his mouth was wide open in surprise, and his face was filled with disbelief.
When he saw that the Wuling car seat could be easily dismantled by one person and could hold nearly 100 boxes of coke, he was shocked.
Wang Dong was already completely speechless.
In the end,
When Wang Dong saw the price at the end of the video!
In his heart,
He only had one thought.
Buy, buy, buy!
Wasn't such a cheap, good-looking and practical car tailor-made for him?
If he didn't buy it now, when would he?
He stood up from the bed and went to the living room to find his wife who was cleaning up the house. He would rather die than submit and shouted,
"Wife, if you don't give me money to buy a car today, I'll move to my mother-in-law's house and never come back!!!!”
……
The next day, Wang Dong brought his wife and two dark circles to the Wuling store in their city.
"Welcome to the Fuxinshun car store. Are you looking for a truck or a tractor?”
A young salesgirl came up to her.
"I want to see Wuling Hongguang!"
Wang Dong pointed directly at a silver-white Wuling Hongguang in the exhibition hall, and then took out the bank card that he had already prepared.、
"Lowest configuration, swipe card! Pick up the car!"
Ruan Zining, the sales girl, was dumbfounded.
"Oh…alright!"
Ruan Zining had never seen such a straightforward customer. She did not waste any time and asked Wang Dong to wait for a moment before she went to get the contract and go through the procedures.
After everything was done, he swiped his card.
Wang Dong drove away in a Wuling Hongguang with the lowest configuration, and his wife was also very satisfied with the Wuling Hongguang. Most importantly, she was very satisfied with the price.
Driving the new car, Wang Dong was very proud!
He had tormented his wife for the entire night and even paid a huge price in the end. As a result, he almost couldn't straighten his back today before his wife agreed to buy a car.
How could he not show off!
For 35,000 yuan, he could buy a car that could be used for household use and transport goods. Moreover, the entire car was equipped with six airbags, ESP, tire pressure monitoring, sunroof, and air conditioning. If he didn't buy it, he would be a fool.
"Hey, Old Liu, haven't you always wanted to change cars? Hurry up and buy Wuling Hongguang. It can pull people and goods. The important thing is that the price is only 35,000. Of course I bought it. Otherwise, why would I recommend you to buy it? Aiyaya, little money, little money. It can't be compared to your Boss Liu. What do you mean you want to come? Okay, I'll wait for you at the store.”
On the way, Wang Dong called a friend of his. They were all people in a similar situation as him. When they heard that he had bought Wuling Hongguang, they all said that they wanted to come over and take a look.
Next,
Wang Dong spontaneously made an advertisement for Wuling, calling his friends who wanted to buy a car and telling them about Wuling Hongguang.
The most important thing was to show off.
Anyone who wanted to buy a car but did not have much money would definitely come immediately when they heard the price of Wuling Hongguang.
People in the country had a nature called following the crowd.
There was also a nature called comparison.
Your friends around you bought such cheap Wuling Hongguang, but when they called you, you didn't buy it.
Does that mean that you're so poor that you can't even take out tens of thousands of yuan?
Therefore, the scene of one person bringing a bunch of people to buy Wuling Hongguang was played out in all the specialty stores around the world.
There were many people who had the same thoughts as Wang Dong and his wife. Most of them had limited financial resources, but for various reasons, they wanted a car that could carry people and transport goods. Most importantly, it was cheap.
Wuling Hongguang had completely satisfied the needs of these people.
So,
Anyone who saw the current car and its price would basically pay and drive away without saying anything.
"What is it? Out of stock? We've only bought a dozen cars, and they're already out of stock?”
This book comes from：m.funovel.com。