Wang Tianyou wasn't surprised at all. After all, big IPs were only proposed in the Internet era and only became popular in the second half of 2014.
Therefore, Wang Tianyou explained to them,""The so-called IP in the big IP is the initialism of intellectual property in English.”
" Big IPs are the pan-entertainment industry that creates an innovative format of 'one celebrity IP, multiple cultural and creative product experiences'. It wasn't just about novels, but also about anime, movies, games, peripheral products, and so on.”
Seeing that the two of them were even more confused after hearing the explanation, Wang Tianyou decided to give them an example.
However, after thinking about it, there really weren't any good examples of imperial examinations in this era. The only thing that had a big IP was Transformers, which was promoted through manga and animation.
Hence, Wang Tianyou said," You guys know about Transformers, right?”
"Transformers? What is it?"
Looking at their confused expressions, Wang Tianyou finally remembered that the Transformers were invented in 1984. They didn't exist yet.
Therefore, he directly bought a Transformer from the system store, as well as the drafts of the Transformers manga, as well as the scripts of the Transformers animation and movie.
"This is the Transformers, a little thing I invented.”Wang Tianyou picked up the Transformer and turned it into a robot before turning it into a car. He said,""This thing was just an idea of mine in the beginning.”
"Later, I used this idea to make an autobot toy.”
"Later on, when I had the idea of a big IP, I felt that this thing could not only be made into a toy or drawn into a manga, but it could also be adapted into science fiction novels, cartoons, and movies. And when these things were combined, it would be a big IP.”
Wang Tianyou threw the toy to Lu Feng." Later, register it as a global patent and use it to test the operation of the big IP.”
After hearing Wang Tianyou's Transformers example, both of them had a preliminary impression of big IPs. This was basically an idea that could be created in many forms, so the two of them were very supportive of the operation of the Transformers IP.
Therefore, one of them went to register the patent and arranged for the production of the Transformers toy and the filming of the animation. The other went to set up a comic and publishing house to arrange the publishing of Transformers comics and science fiction novels.
After the two left, Wang Tianyou called the general manager of Phoenix TV, Liu Ming, to arrange for him to shoot the documentary Rise of a Great Nation.
Wang Tianyou had chosen Rise of a Great Nation over all the popular novels in the future because he wanted to use it as a stepping stone for Phoenix TV.
After all, Phoenix TV had a restriction that they had to broadcast science and education films during prime time. " Rise of a Great Nation " was originally a documentary. It was only adapted into a novel after it became popular.
Although a documentary might not necessarily be a science documentary, if 'Rise of a Great Nation' was filmed, it would definitely be a science documentary. It could definitely be placed in a science documentary.
Wang Tianyou believed that Rise of a Great Nation would bring new ideas to Phoenix TV and turn the situation around.
Of course, it was impossible to turn Phoenix TV's losses into profits just by relying on Rise of a Great Nation.
However, Wang Tianyou was prepared for this. He had already discussed with Liu Ming that the main highlight of Phoenix TV's revival would be the show," Millionaire," which had caused a huge sensation in his previous life.
Strictly speaking, although the program " Millionaire " won rewards by answering questions, it was still a variety show. It could not be considered a real science and education program.
However, for the sake of the television station's profits, he could only play along before the restrictions were lifted. Even if the Radio and Television Bureau did not agree, he could still apply for a review and then file a lawsuit. After a long delay, Phoenix TV should be able to be invigorated.
Liu Ming understood what Wang Tianyou meant and nodded without hesitation.
The reason he agreed so readily wasn't because Wang Tianyou had used his divine power to influence him. It was mainly because he was different from Cai Lan, who had been poached at a high price. Wang Tianyou knew him quite well. He used to work at Yonghui Bank, and besides his ability, he was also reliable. The most important thing was that he was obedient.
The television station was an important part of Wang Tianyou's control of the fishing ship. He didn't expect the television station to help him make a lot of money. He only needed to use those classic programs of the future to make ends meet and earn some money.
Therefore, he chose such an obedient person to be the general manager of the television station so that he could intervene when he wanted to.
After everything was arranged, everything was proceeding in an orderly manner. Especially the newspaper. With the novels and outlines provided by Wang Tianyou, as well as the exclusive columns run by famous people he invited, the circulation of the newspaper under his name increased greatly.
However, Wang Tianyou's newspaper company's circulation had increased greatly, and the other newspapers were all in trouble.
This was not only because the free Headline Daily had reached a million copies, but it had also seriously seized the newspaper market share, causing the circulation of other newspapers to decrease greatly.
What was more important was that the news that the newspapers jointly banned the authors from providing articles for Headline Daily caused a great response in Xiangjiang.
As soon as the response came, Wang Tianyou immediately added fuel to the fire. Those people who wanted to curry favor with Wang Tianyou were no longer satisfied with just surrounding Dongfang Daily. They immediately increased their manpower and surrounded the other newspapers that were working with Dongfang Daily.
This book is provided by FunNovel Novel Book | Fan Fiction Novel [Beautiful Free Novel Book]