"Free gift? No way! How many did you give?"
Qiu Zhongjie asked in disbelief.
"How is it impossible? Boss Qiu, you're a supermarket owner, so you should know this situation very well. This is the 'fee' sent by Pepsi!”
Chen Yizhou replied in confusion,
"The one million cans of Pepsi that we used for the event were all given by Pepsi for free.”
"Before I went out to pick you up today, I heard from Chairman Zhang that Coca-Cola called too. It seems that they are also sending over a batch of Coke, but I don't know how much.”
"Give me a million cans…As a channel fee?"
Qiu Zhongjie was really dumbfounded. Even in Carrefour, he had never heard of the two major cola companies sending a batch of cola to the supermarket for the sake of the goods in the supermarket.
A million cans of Coke, that was more than a million!
Moreover, according to Chen Yizhou's words, not only Pepsi Cola, but also Coca Cola would have to pay a 'fee'!
Coca-Cola's market share had always been higher than Pepsi's, so they naturally wouldn't be stingy. They wouldn't lose out to Pepsi.
If Zhang Mu didn't use it for the event but sold it slowly, that would be a turnover of more than four million! Even if it was calculated according to the ex-factory price, it was still more than two million, close to three million!
The supermarket hadn't even opened yet, and Coke and Pepsi had already sent over two million?
"That's right, President Qiu. Is there anything wrong?”
Chen Yizhou did not know what was going on and asked,
"Just now in Mr. Stanley's office, didn't you say that Carrefour relied on the 'fees' given by the supplier and the withheld payment to open up new stores?”
Qiu Zhongjie did not know how to answer Chen Yizhou's question.
He did say that, but the suppliers who paid the fee were all Chinese companies.
In this era, there was a lack of material resources in the country. In some small cities, even if one had money, they could not buy many things.
Therefore, Carrefour and Walmart were popular everywhere they went. After all, for many city residents, especially those who didn't have supermarkets in their cities before, shopping in supermarkets was extremely novel.
If business was good, the turnover would be high, and there would be more things to sell. Many manufacturers were willing to pay a fee in order to sell their goods.
However, Qiu Zhongjie had never heard of any supermarket charging Pepsi and Coke!
After hearing this news, Qiu Zhongjie was very surprised, but after thinking about it, it was understandable.
As the largest supermarket in Shanghai and located on the bustling Nanjing Road, it would definitely become one of the most popular supermarkets in Shanghai in the future.
Pepsi Cola and Coca Cola had not entered the Shanghai market much before. Now that they had entered, they would definitely make a big move.
What the two families needed the most now was to build the influence of their own brands. If the largest supermarket in Shanghai did not have their goods, what did it mean for the people of Shanghai?
No one would think too deeply about it. They would only think that if they could not even buy XX Coke in such a big supermarket, they would not be able to buy it anymore.
It was even easier to understand why the two companies had never paid for Carrefour and Walmart.
They were all foreign-funded companies that came to China to make money. Although they were not in the same industry, they could not go against each other, right? After all, they had worked together overseas for many years.
With such a relationship, it would be a little funny to talk about fees.
Moreover, Qiu Zhongjie, who used to work for Carrefour, knew very well that the so-called fee was born because Carrefour wanted to extort more benefits from the Chinese suppliers who supplied them...
" No, I'm just a little surprised. Pepsi and Coca-Cola are really generous. It seems like the Cola companies in Shanghai are in trouble…"
Qiu Zhongjie said,
"Forget it, let's not talk about this. This has nothing to do with our supermarket. The more intense the competition is, the higher the fee, the better!”
"Let's continue. President Chen, continue to tell me about the event. From what you said just now, the event that Chairman Zhang planned is not as simple as giving away coke for free?”
"Of course. I really don't know how Chairman Zhang's brain works. How could he come up with such an awesome idea!”
At the mention of this, Chen Yizhou immediately became excited and introduced,
"Let me tell you, our Chairman Zhang knows that Walmart is not far from Red Flag Supermarket, and Lianhua has more than 200 stores. If we operate according to the normal model, we have no advantage other than being larger!”
"But Chairman Zhang took a different approach and thought of a 'membership system'…"
"What? Mr. Stanley was preparing to set up a membership supermarket?!”
……
Three days had passed. On October 20th, Red Flag International Supermarket Chain finally welcomed the official opening day!
They had thought that the one million cans of Coke sent by Pepsi would be enough for the event, but they only realized how enthusiastic the citizens were after they really did it!
In three days, Red Flag Supermarket distributed 1.32 million cans of Pepsi!
Interestingly, when the one million cans of Pepsi were almost used up, Zhang Mu wanted to ask someone to replace them with Coca-Cola. Coca-Cola also sent one million cans of Coke and 200,000 cans of Sprite.
However, Pepsi was unhappy when they heard the news. The three-day event was about to end. How could they let Coca-Cola appear at the last minute?
The person in charge of Pepsi Cola immediately said that even if Red Flag Supermarket Chain distributed Pepsi Cola, the portion that exceeded one million would be directly exempted from the later payment!
A total of 1.32 million cans of Coke. Even if those who received Coke repeatedly were excluded, there were at least a million people who received Coke.
Most people in Shanghai knew that a supermarket bigger than Walmart would open on the 20th.
At six o'clock, Zhang Mu arrived at the entrance of the supermarket. He thought that he had arrived early enough to not delay the opening of the supermarket, but he did not expect someone to arrive earlier than him.
It was not Qiu Zhongjie, Chen Yizhou, or any other staff member, but a black mass of people queuing at the entrance of the supermarket…A customer?
Chen Yizhou was at the entrance of the supermarket, instructing the staff to maintain order. Zhang Mu walked over and asked,
"Old Chen, what's going on?"
"Mr. Stanley, these are all customers who are here to buy things..."
……
P.S. After writing for half a month, the book is finally ready.
Lao Bai knew that he was writing very slowly, but he had no choice. Lao Bai was a milk tea boy in the milk tea shop during the day, so he could only type a few words when there were no customers.
Most of the time, he would write after work at night, so he would update later every day.
Not to mention more, from now on, he would at least update four times a day and try to update five times a day!
I hope that friends who like this book can support and support it. If the results are good, Lao Bai will be able to work full-time earlier. That way, he will be able to update more!
At 12 o'clock, he would send out two chapters first. After all, Lao Bai did not have a single chapter in his manuscript. Tomorrow, Lao Bai would take the whole morning off to try to write more. At the very least, he would write five chapters and try to update more!
This book comes from:m.funovel.com。