On January 13th, 2002, a studio called " Star " opened in an office building near Imperial University.
The reason why it was said to be low-key was that it did not have any publicity.
He didn't even go through the opening ceremony.
Without a doubt, this was the work of Yang Chen and Huang Xi.
As she had a foundation in art, the design was naturally not difficult for Huang Xi.
The division of labor between the two was very clear. Huang Xi was in charge of the design.
Yang Chen was in charge of operations.
The registered capital of this studio was exactly one million yuan.
As for liquid funds, it was three million.
While Huang Xi was in charge of the design, Yang Chen also helped to edit the drawings from time to time.
As a son of a rich family who had been reborn, he was very clear about some of the future trends in the fashion industry.
In addition to his strong learning ability, the small matter of retouching the map was naturally not difficult for him.
In just a few days, the renderings came out.
There were dozens of styles.
In the blink of an eye, it was January 19th.
Two more employees arrived at the studio. They were a man and a woman, two old tailors.
This was a high salary.
What the two of them needed to consider now was the problem of sales.
"Brother Yang Chen, who are we selling our studio's clothes to?”
Huang Xi looked at Yang Chen and asked expectantly.
"Simple!"
Yang Chen grinned confidently.
Without thinking, he took out his phone and called Chen Wei.
"Hey! Sister Wei, it's me!"
"Little silkpants? Is there anything?"
Chen Wei's curious and surprised voice sounded on the other end of the phone.
There was also a hint of resentment.
"Didn't you say that the rich second-generation heirs on the cruise ship had always wanted to repay me? Now is the chance!"
Yang Chen grinned and slowly said.
"Tell me!"
After chatting for more than an hour, the two of them hung up.
Beside him, Huang Xi felt a sense of chaos.
This was also possible?
At noon that day, a group of twenty-two young men and women arrived at Star.
Other than themselves, there were many media outlets and a large number of bodyguards behind them.
It seemed that they were scared by the kidnapping of the poisonous scorpion.
Through Chen Wei's words, these young second-generation and third-generation dignitaries of Xiangjiang City also knew Yang Chen's name.
"Young Master Yang!"
Everyone greeted him warmly.
They were surprised to see Huang Xi.
They had some impression of this person.
After all, the circle of rich people in Xiangjiang City was not that big.
Moreover, Huang Xi's family business had been booming recently.
"These are the design drawings and renderings. Take a look and choose the style you like!”
Yang Chen said with a smile after exchanging pleasantries.
His eyes were filled with confidence.
Originally, this group of people had come with the mentality of repaying a favor.
In fact, each of them had prepared one to two million Hong Kong dollars.
This little bit of money was nothing compared to the debt of gratitude he had previously owed her for saving his life.
What Chen Wei meant on the phone was that Yang Chen had opened a private custom-made clothing studio and needed their cooperation to hype things up.
Of course, he also needed to pay a little.
Just looking at it, many of them felt their eyes light up.
The style of these designs was even better than the luxury brands they usually wore.
Most importantly, this was a custom-made and handmade dress.
In other words, each model was unique.
Didn't they pursue the idea of having everything without others?
"I want this and this!"
"I want this. Money is not a problem!”
"That's right. Are there any other designs?”
"Young Master Yang!"
"Miss Huang!"
"How long will it take?"
“……”
In the evening, the group of people and the media behind them all went back to Xiangjiang.
That night, there were more explosive news in Xiangjiang.
High-end handmade private custom-made studio Star?
The unit price of each piece of clothing or pants was more than a million Hong Kong dollars?
A group of rich kids from Xiangjiang ordered it together?
Orders exceeding 60 million Hong Kong dollars?
The ordering time had been pushed to half a year later?
The Logo is YH?
The reports shocked every corner of Xiangjiang City.
Many people were curious. What was so attractive about Star Media that they could make so many rich kids pay for it?
60 million Hong Kong dollars?
This was really not an ordinary prodigal!
Especially since this wasn't a top luxury brand, but a newly opened studio.
Rich and willful!
This was what countless people were thinking!
Not only Xiangjiang, but also the media in mainland China soon reported this matter.
In fact, this matter was even reported on Central TV's News Broadcast.
Without a doubt, this was Yang Chen's doing.
It was not difficult for him to create hype.
He had only asked Wang Yu for a small favor in this matter.
The effect was surprisingly good.
For example, Huang Xi was labeled as a design genius.
For example, Star had become a hit.
However, what was interesting was that neither Xiangjiang nor CCTV had Star's contact information.
That's right!
This was also Yang Chen's idea.
What he wanted to play with was a rare commodity.
Wasn't this?
In the middle of the night, he received a call from Wang Yu.
"Yang Chen, you guys are amazing!”
After sighing, Wang Yu's next sentence made Yang Chen's face reveal a look of surprise.
"I have a lot of friends who are looking into Star. They also want to customize clothes. Do you have any new designs?”
"Of course!"
"Alright, then I'll look for you and Xixi tomorrow!”
"Good!"
A few days later, Star Studio had a few more high-level tailors from overseas.
Apart from that, Huang Xi also had a group of female bodyguards.
In the blink of an eye, it was already the end of January.
Now, Star had become a hot topic.
There were even some luxury goods companies that tried to buy designs from Star at a high price.
However, all of them were rejected by Huang Xi.
Star also insisted on their own principles.
That was, all the designs would only be used once and destroyed after that.
In other words, every piece of clothing from Star was unique.
Of course, Yang Chen had settled everything like the trademark and patent right away.
During this period of time, Star's orders had already exceeded the 300 million mark.
The unit price had already been hyped up to more than two million yuan per piece.
Even so, Star received new orders every day.
The facts proved that Star had succeeded.
Its hype and rise were also regarded as legends in the business world.
Moreover, he was a legend that could not be replicated.
It would make the rich and powerful people from different families buy it together and work together to hype it.
Moreover, he had used so many media outlets.
Just this move alone was not something that ordinary people could do.
Even the super-rich might not be able to do it.
If that was all, it would be fine. However, some high-end luxury goods companies even tried to buy the design drawings at a high price.
What did this mean?
It showed that Star's design level, or rather, Huang Xi's design level, had really reached the top level.
That's right!
Huang Xi was now known as Star.
In fact, Yang Chen had contributed greatly to Star's success.
He was in charge of creating hype and editing the photos. He was just standing behind the scenes.
In fact, during this period of time, he had also instilled a lot of future fashion elements into Huang Xi.
Also, he had hired a few top design masters through Chen Wei to teach Huang Xi professional design courses.
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