The few shareholders of OkX were as stubborn as ever.
After the incident of Jinxi killing himself with a gun, they felt that the company's image might be affected, so they directly threw out all kinds of stories about Jinxi's life to prove that Jinxi actually had a history of mental illness. What he did before was caused by schizophrenia, so as to sell sympathy.
There wasn't anything noteworthy about them. The key was the comments on the official website of the Burning Heavens Game…
" Dayu Game Cauldron Burning Heaven!"
"The industry insiders are here to support Boss Lin!”
"I hope Lin Yan is safe and sound. If necessary, Dongfang Huanqiu can help you guarantee it.”
"You don't have to worry about the pressure on the fishing vessel. I, Yao Xian, have some reputation in the media industry. I guarantee that the sales of 'Legend of Xianxia' will not be affected by this shooting incident!”
The game developers who used to be hidden in the eastern gaming world appeared one after another like bamboo shoots after a rain and expressed a considerable degree of goodwill to Lin Yan.
This was not in line with Lin Yan's original expectations.
In his opinion, it was still fine if Hero of Glory was originally free. After all, the game store was the one that made the most money. However, for a milestone game like Weeping Ghost to be sold at a low price, it was a little like taking the path of others and making others have no way out.
He was already prepared to be enemies with the entire world.
However, the current development of the situation was completely contrary to Lin Yan's expectations.
Not only did the big shots of the eastern gaming world not join forces to suppress him, but they even showed some appreciation, support, and promotion.
After a while, Lin Yan finally found the source of these changes!
All of this was because of a Weibo post from a game developer in the industry.
The first trending topic on Weibo was " Jinxi Gunfight with Lin Yan ", followed by " Genius Marketing! A once-in-a-century change in the gaming world.
After clicking on the second Weibo post, Lin Yan realized that it was a monologue from an industry insider named " Shi Yuzhu."
"At Fen Tian Company, Mr. Lin Yan used the three games, Heroes of Glory, Sobbing Ghost, and Legend of Xianxia, to prove to us what 'genius marketing' and 'virtuous cycle' are!”
" For so many years, everyone with discerning eyes knows that the West has always thought that the East is a game desert. The environment is barren, and the consumption power is too poor. There is no value to learn from. Not many foreign game companies are willing to invest in games with an Asian background-"
"They believe that the game soil in the eastern lands is extremely poor and has no potential to be exploited.”
"And Lin Yan personally changed all of this!”
"Although we are competitors, I have to admit that he is a person worthy of respect!”
"He was the one who showed us and the world the potential of the eastern people in gaming!”
"In the past, the games we made could not sell, not because the Easterners were naturally stingy, but because the quality of our games was not up to standard! It's also because our threshold is too high for ordinary people!”
"The marketing strategies of Heroes of Glory, Sobbing Ghost, and Legend of Xianxia allowed me to see the future of the eastern gaming industry!”
"To put it bluntly, any game development company, as long as the quality of their work isn't too bad, will definitely make a profit if they follow Mr. Lin Yan's established path!”
"Let me share a few keywords with everyone…"
"Free mobile game, mall! Low-cost standalone, second storyline, in-game store, and the global Stairway Arena! Cheap standalone, digital edition, collector's edition guide, limited edition accessories, out-of-print figurines, separate and integrated sales!”
"Since things have come to this point, smart people will understand. For those who don't understand, I won't explain too much! "I can only tell you that Mr. Lin Yan and Fen Tian Game Company have opened up an incomparably broad and promising path for us!”
"As the saying goes,'the road is paved with blue strands, and the mountain forest is opened with the help of the blue strands.' Everything is difficult at the beginning. Mr. Lin has already taken the most arduous first step for us in the Eastern Games!”
"How far we can go on this path…depends on our own abilities!”
"I know that these words will offend many people and affect their plans to make a fortune in silence. But…for the future of Eastern Games, I'm going all out!”
"Why hasn't there been a Triple-A game with an Asian background that has swept the world in sales for many years?”
"Why do foreign industry giants often produce games with the background of Jiapan and Chaoyue, and completely ignore the eastern market?”
"The answers to these questions should be in your hearts.”
Shi Yuzhu was a well-known game developer in the industry. He had made many popular and profitable games over the years.
His words were quite influential in this field.
After this Weibo post, the entire field of game development in the East started to change.
A revolution in the gaming world was going on silently.
Many game companies changed their minds. They lowered the threshold for players to come into contact with the game, but they used various methods to increase the investment of high-end consumers in the game.
This way, not only would more ordinary players experience the fun of the game, but they would also earn more money than before. The rich players would also get a better gaming experience.
As for the total revenue of the game, it was even more different from previous years.
A triple win.
……
After the survey ended, the police did not make things difficult for Lin Yan.
With Digori and Liu Fei 'er acting as bail, the police released him after the procedure.
There were only his fingerprints on Jin Xi's gun. In broad daylight, under the watchful eyes of everyone, Lin Yan was so far away from him, and there were witnesses and evidence.
In other words, his death would be in vain.
After returning to Blackstone Apartments, Lin Yan focused his attention on the Legend of Xianxia.
Its sales were as strong as ever. It could bring Lin Yan millions of net income every day. Looking at this momentum, as long as the follow-up publicity work was done well, it could maintain its profits for a long time.
Lin Yan opened the Xianxia comment section and found that it had been completely occupied by the players '"condemnation" posts…
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