Xin Lang's Reaction!
Beijing, Truewave Headquarters conference room.
Guowei Cao, who had been the CEO and president of Xin Lang since 2006, had an unprecedentedly serious expression on his face.
The board of directors and the higher-ups of Xin Lang had ugly expressions on their faces.
Who would have thought that a pot would fall from the sky when one sat at home?
The Xinlang blog they operated had tens of millions of users doing well, but a Sanjie company appeared overnight, and then Xinlang was like an old man who could not fight back.
In just two days, Xinlang's shares had fallen by 10% on the Nasdaq-listed market.
After that, it continued to fall every day. Even if there was a slight movement in the wind, their faith would plummet.
After several days of high-level meetings, they had to come up with a plan immediately.
"We will now start voting on the resolution. We will take out 100 million USD to start the Xinlang stock purchase plan. We will launch Xinlang Weibo, Xinlang News, and Xinlang Watch.”
This was the last resort. Everyone understood the current situation. Stabilizing the falling stock price was the key. At the same time, they had to immediately enter the market to fight back against Sanjie Weibo's corruption.
Guowei Cao heaved a sigh of relief after almost all the votes passed.
At the very least, it was still not too late to save themselves. Their Xinlang Weibo had tens of millions of users. With the opening of Xinlang Weibo, the influence of some celebrities could still slightly punish Sanjie Information Technology Company.
This was the cruelty of the internet ecosystem. Who knew when an unexpected disaster would fall on them?
In this era, the only people in the Dragon Country who had the confidence to face the tide of the times were probably A'li Baba and Teng Xun.
Even Bai Du wasn't enough.
Li Hongyan was at the top of the Wealth Rankings, and even Gu Ge was about to be squeezed out.
However, everyone in the industry understood that Gu Ge had violated the Dragon Country's taboo.
Moreover, apart from some Tieba users, the rest of Baidu's users did not have a strong relationship with the brand and could be killed at any time.
Teng Xun didn't need to be mentioned. The user's stickiness could be seen from the first thing he did when he turned on the computer.
It was the same for Little Tanuki. He had basically beaten all of his competitors. This year's economic crisis had caused Beijing's Winter Capital to enter a cold winter. They were on the verge of bankruptcy at any time, but Little Tanuki was as stable as Mount Tai.
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On October 20th, 2008, Xin Lang announced the launch of Xin Lang Weibo, Xin Lang News, and Xin Lang Hits.
On the stock market, the 100 million dollars finally stabilized the stock price and gave Xin Lang a chance to recover.
On the other hand, on the side of Sanjie.
"Mr. Barker, we have an advertising company on Weibo looking for cooperation again.”
When Weibo first started accumulating users, Jiang Yu rejected all of these advertisers.
It wasn't that he couldn't get along with the money, but if he hurt the customer's feelings in the early stages, the gains would not make up for the losses.
There were too many such cases in the future. It was impossible for Jiang Yu to make such a low-level mistake.
Now, Sanjie Company didn't dare to say that it was going to become bigger or stronger, but at least it had a certain ability to resist risks, so the advertisement was naturally accepted.
Of course, there was still a prerequisite. The advertisement delivery method was negotiated with the advertisers in advance and written into the agreement. It would definitely not break the user experience.
It was also on October 20, 2008 that Sanjie Corporation announced that the Sanjie application software platform was loaded with several Mini games.
Happy Farm and Snatching a Car Park were for everyone to relax in their spare time.
This action was really too straightforward. It was clearly aimed at Xin Lang.
The internet community was waiting for Xin Lang's counterattack in high spirits. Little did they know that in just three days, this game had become popular all over the country.
Stealing vegetables had become a must-ask question for netizens.
Do you usually eat when we meet?
Now, it was 'Did you steal the vegetables today?'
The speed at which it spread was terrifying.
With every passing day, millions of users squeezed into the vegetable stealing industry.
Some media outlets even revealed that a certain professor had set an alarm clock at midnight to tell Happy Farm's vegetables to ripen, so that he could wake up in the middle of the night to prevent his own vegetable garden from being stolen. On the contrary, he would be able to steal someone else's vegetable garden.?
Jiang Yu looked at the number of users registering on the platform and smiled happily.
There was another profit channel. Although it was not much, it was better than nothing.
Sanjie already had too many profit sources.
Let's not talk about mobile games. Everyone should know that Glory of Heroes sells heroes and skins.
Focus on Weibo.
If Weibo was really just a tool, then it would be a big mistake.
First, the tens of millions of users 'personal information, which content they liked, which they followed, and so on were slowly stored in Sanjie Information Technology's database.
There was a saying in the future that even a computer might not understand you. This was the truth.
In this regard, selling it directly was one way.
The value of the information and data was reflected. Although it was not the era of big data yet, it was not a problem to provide this data to the marketing company for profit.
However, Jiang Yu wouldn't choose this option.
The first was user privacy, the second was Sanjie's principles and reputation, and the third was strategic vision.
The future was the era of cloud services, an era where internet giants competed in big data computing. Jiang Yu wouldn't do something like digging his own grave.
The second way to make money on Weibo was to advertise.
Nowadays, every website had a pop-up window. When a picture or text was inserted, it was up to the user to click on it willingly.
The third method was to cooperate with other websites.
Since Jiang Yu's Weibo user base was now a big shot, he could channel it to other websites. The method was similar to the previous one, but the operation was different.
The fourth was also the most basic.
It was common to charge ordinary users and enterprise users to open a big membership and enjoy some privileged services.
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This book comes from：m.funovel.com。