Rebirth: From a restaurant group to a world tycoon
31 Master Kang went to CCTV to advertise

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Zhao Youfang was finally not so busy recently. He had been so busy a while ago.

This was because Lin Shen had put forward the concept of " reserve cadre " when Wallace first opened its business. He had made Wallace focus on cultivating management talents, which was beneficial to Wallace's continuous expansion and guaranteed that there would be people available at any time.

Two days ago, the two trained store managers of the Jinling Road store and the People's Park store finally took up their posts. The pressure on Zhao Youfang was not as great.

On this day, he took some time off and went to Fudan University because Lin Shen said he had something to tell him.

Zhao Youfang waited at a teahouse near Fudan University for a while before Lin Shen finally arrived.

"I'm sorry, uncle.”Lin Shen said.

"It's fine. I didn't wait long." Zhao Youfang said.

"It's like this, uncle. I want you to leave Wallace's management and help me with something else.”Lin Shen went straight to the point without beating around the bush. He was not an outsider anyway.

"Oh? What is it?" Zhao Youfang was stunned.

Lin Shen took out two packets of Master Kong instant noodles from his bag and placed them in front of Zhao Youfang.

"Eh? This was produced by Sun Qiang's factory?”Zhao Youfang picked up the two packets of instant noodles and looked at them.

Previously, when he bought Sun Qiang's food factory, he naturally had to use Wallace's working capital. Therefore, Zhao Youfang had always known that Lin Shen had bought the food factory and was preparing to produce instant noodles.

"Yes." Lin Shen said.

Zhao Youfang opened one of the packets and tasted it. Her eyes lit up and she said,"Yes, it's better than the ones on the market.”

"Yes." Lin Shen nodded and said," I'm confident that this instant noodle is more popular than any other instant noodles on the market. However, no matter how delicious it is, it still needs advertising and marketing.”

In this era, the concept of advertising and marketing was not so popular. Many people did not pay attention to this, and people like Li Jingwei, who had foresight, had already earned a lot from advertising and marketing.

In another year or two, when health products became popular in the country, the power of advertising and marketing would be revealed.

When Lin Shen opened his store in Wallace, he had always mentioned advertising and marketing to Zhao Youfang, so Zhao Youfang more or less understood.

"What do you want me to do?" Zhao Youfang said.

"It's all written inside." Lin Shen pushed out a printed document.

Zhao Youfang took it over and took a look. The title read," Master Kang Instant Noodles Advertising Plan."

Zhao Youfang flipped through it and frowned. The workload was huge and difficult. The most difficult part was that Lin Shen actually asked her to go to Yanjing to send the advertisement to Central TV.

"This, it will cost a lot of money, right?" Zhao Youfang said hesitantly.

"You don't have to worry about money. It doesn't matter how much you spend. When you get to Yanjing, you can look for Li Xinya. He's been expanding the territory for Wallace over there, so he should know a lot of people in the government.”Lin Shen said.

According to the trajectory of history, Master Kang, which should have been founded by the Wei brothers in Taiwan, would be launched next year. The Wei brothers also used their connections to find someone to put Master Kang's advertisement on Central TV. After the advertisement was broadcast, trucks waiting outside the factory to transport goods were blocked. Master Kang instantly became popular in the country and established its dominance for the next 30 years.

In this era, if an advertisement wanted to be on Central TV, it would still need to "pull strings" and "hand in a note". It was only in 1995 that Central TV launched the model of bidding for the best advertisement. At that time, the best advertisement was won by the "Confucius Mansion Banquet" for 31 million yuan. In the end, the revenue of the banquet reached a terrifying 950 million yuan that year. It could be said that it was a huge profit.

There was no such thing as a king of bidding yet. It would naturally not cost that much money to advertise on Central TV. Moreover, the advertising time that Lin Shen wanted did not need to be close to the super time slot of the news broadcast.

Moreover, Wallace wasn't short of money now. Just the two stores in Sea S alone had a net profit of nearly 200,000 yuan every day. He could still fork out a few million yuan of liquid funds.

"Alright, I'll give it a try." Zhao Youfang agreed.

Ever since Wallace opened its business in S Sea, Zhao Youfang had accompanied various leaders for meals and was used to socializing.

This time, they were just moving their base to Beijing.

"Thank you, Uncle." Lin Shen said.

Zhao Youfang took the advertising plan that Lin Shen gave her and went to carry out the next step of the work.

Looking at Zhao Youfang's departing figure, Lin Shen was looking forward to Master Kang's performance after it was officially launched into the market.

Lin Shen returned to school and continued his simple school life.

A week later, Zhao Youfang, who was already in Yanjing, called Lin Shen. She seemed to say that the process of getting someone to pull strings was not going well.

This was also within expectations. After all, it was Central TV. If they had used their connections so quickly, the entrance of Central TV would have been filled to the brim.

On this day, Lin Shen finished a day of classes. Suddenly, a familiar figure appeared in front of Lin Shen.

Lin Shen was stunned.

It was Tan Bingbing.

Ever since that night, Tan Bingbing had sat outside Lin Shen's dormitory for half the night and never appeared in front of him again.

He did not expect it to appear again today.

"Hello," Lin Shen said.

Tan Bingbing's face, which was originally as hard as ice, was immediately broken by Lin Shen's "Hello".

"There's someone from Beijing who wants to see you. He's waiting by the Origins Lake.”Tan Bingbing said quickly and left.

Lin Shen rubbed his chin. Yanjing came to look for him? That was impossible, right? He didn't know anyone in Beijing, and Zhao Youfang and Li Xinya wouldn't come back so soon.

As he thought of this, Lin Shen followed Tan Bingbing's footsteps and came to Siyuan Lake in the campus.

The president of the music club and a few members of the band were there. They surrounded a long-haired man in a black leather jacket and were talking about something.

When they heard footsteps, they turned around and saw Lin Shen and Tan Bingbing.

Lin Shen looked at the man in the black leather jacket and was slightly stunned. He felt that the other party looked a little familiar.

Thinking about it carefully, he was a little stunned.

Wasn't this person Gao Xiaofei?

This book is provided by FunNovel Novel Book | Fan Fiction Novel [Beautiful Free Novel Book]

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