May 1st.
More than 200,000 pieces of Brain Platinum were placed on the national market.
Lin Yang urged repeatedly,
He asked the employees below to remind the shop owner,
He had to control the number.
You definitely can't sell as much as you want.
Moreover, they must have a limited purchase.
Each person could only buy two pieces at most.
Because Lin Yang definitely didn't have enough goods.
But even so,
Within an hour of the Brain Platinum product being launched, 20,000 copies were swept up by the people of the country!
This was because Lin Yang had made ample preparations in the early stages.
Whether it was the scientific marketing of the media,
It was still hunger marketing that allowed the rich to experience it first.
It had hooked the appetite of the consumers.
As a result, when consumers saw Brain Platinum,
At first, they were all a little dumbfounded!
They were wondering if the Brain Platinum that appeared on the market was real!
And those who had experienced it before...
After confirming that the Brain Platinum was real,
The consumers began to buy in retaliation!
Buy as much as you can!
The more he bought, the better!
As a result, many people had already bought a large amount of brain platinum in advance before they had even been bombarded by television advertisements.
This was the important part of Lin Yang's small-scale trial marketing plan.
This kind of marketing method was very common.
For example, if there was a certain product, they would first make a notice to warm up the market.
Then, he would let some famous internet celebrities experience it first and make reviews to attract consumers to pre-order.
There were two benefits to this.
One advantage was that if the product was really good, it could really attract consumers.
The second benefit was that it could ensure the uniqueness of the brand.
To put it bluntly,
In this society, there were too many people who followed suit.
If you release a product today,
Maybe someone followed suit that night
But here came the problem.
If you come out with a product,
It had not established a stable brand effect in the market.
He didn't have a stable foothold in the market either.
Then, it was very easy for the original to lose to the pirated version, and the plagiarism would kill the original.
This kind of thing happened too many times in the future.
Because the two products came out at almost the same time,
No one knew who was the original and who was the pirated version, who was the original and who was the copycat.
At this time, he had to rely on his true ability to speak.
But no matter what, the original would still be injured.
When Lin Yang was doing his marketing warm-up, he had already given the first version of Brain Platinum to the high-end circle to experience.
Lin Yang's Brain Platinum product would be certified by people in the high-end circle.
At the same time, the high-end circle would also show off to ordinary consumers after they were 'certified.'
Lin Yang's brand was the real deal.
The other brands are all trash, or I don't know.
This way, he could avoid following the trend.
But of course,
If the consumer accidentally bought Brain 100 Gold, Brain Day Gold, Brain White Gold and other products,
Lin Yang couldn't be blamed.
Because that was purely an IQ tax.
......
Ring Ring Ring Ring--
"President Shi, the Pearl River warehouse is in an emergency. They said that they sold out 30% of the stock in the morning.”
"Tell him to wait!"
"President Shi, the Beijing warehouse is in an emergency. They said that the stock is less than half!”
"What is it? Half of it was gone in the morning? Didn't you say that you want to control the purchase limit?"
"President Shi, the Yang Cheng warehouse is in an emergency. They said that they might not even be able to last for seven days!”
"Alright, I got it!"
"President Shi!"
"President Shi, I said I got it!”
“......”
Shi Tiezhu was distressed.
These calls made him very upset.
In the beginning, Shi Tiezhu was in a good mood.
To be honest, Shi Tiezhu was very confident in Brain Platinum.
However, that was only his own feeling.
He didn't know if the people would really accept this product.
Would the commoners buy Lin Yang's marketing?
Therefore, he was very nervous when he went to work today.
If he didn't get a good result today, he would have failed.
Once he failed, he would be completely crippled.
However, he never expected that he would succeed!
Moreover, it was a f * cking success!
It had not even been a morning!
The entire project team's phone calls never stopped. They were all asking to increase their stock!
In all the major cities in the country, there was no place that said that there was enough goods, but there was no place that said there was not enough!
This made Shi Tiezhu very happy. He thought that his product had been recognized by the market!
However, trouble followed.
There were too many people calling.
All asking for restock,
But there was still stock!
Lin Yang bought the factory in Zhong Hai, which was only a few thousand square meters.
At that time, he thought it was enough.
Now, the machines and equipment were working non-stop every day, and the number of units shipped was about 10,000.
This was actually quite good.
But the market was too big now.
Facing the national market, the daily production of more than 10,000 pieces was simply impossible to supply.
It was very likely that they would sell it for a few days and then concentrate on selling it in a few major cities.
In fact,
According to the timeline of his previous life,
Shi Tiezhu was also like this when he sold Brain Platinum.
At first, he did not expect Brain Platinum to be so effective.
So unintentionally,
There was a rare wave of hunger marketing in this era.
When the second wave of products was delayed by a month and sold in a few major cities,
He had actually succeeded.
This was because there was a wave of retaliatory spending from the consumers.
Therefore, sometimes luck was also a type of strength.
This book comes from:m.funovel.com。