Animation production starts from healing the audience
50 Pan-Entertainment Plan

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"Knock, knock, knock ~"

"Enter!"

Zhang Siyu pushed open Fangzheng's office door and walked in. She looked worriedly at Fangzheng and said,""Chairman Fang, are you alright?"

She had also watched the latest episode of " Slashing Crimson." After all, at the end of the sixth episode, her voice actor, Aiders, would appear. She would naturally pay attention to it.

Naturally, she also saw the audience's reaction after watching the sixth episode. The eye-catching post on the forum made even her a little dumbfounded.

In the past, she believed that such a thing could only happen in the circle of food, but now it seemed that Fangzheng's death was very successful.

Although his fans had always been very Buddhist, a rabbit would bite when it was anxious. If he did not cherish such a good fan base, even the heavens would not be able to stand it ~

"Is there anything?"

Fangzheng stopped and looked at Zhang Siyu.

Is it important?

He was about to be blown up by his fans in real life. Do you think it's okay?

However, Fang Zheng also knew that he was courting death. It was his fault for lying to the audience that this was a hot-blooded comics.

On one hand, the audience was not mentally prepared at all. On the other hand, Hill's death came so suddenly.

With such a sharp contrast, it was reasonable for the audience to riot.

"Director Fang, the vice-president of MT is here to visit. He said that he has something to discuss with you.”

Although Zhang Siyu really wanted to help Fangzheng, she knew that Fangzheng had a delicate relationship with the audience.

This could be seen from the fact that Fangzheng had been online with his fans a few times, but the fans still refused to leave him.

If she were to rashly get involved with Fangzheng and his fans, it might backfire. Therefore, Zhang Siyu gave up after some thought.

It's better to let Director Fang have a headache over this matter alone ~

" Vice President of TT?" Upon hearing Zhang Siyu's words, Fangzheng frowned and said suspiciously,""What is he doing here?"

Faced with Fangzheng's question, Zhang Siyu slowly shook her head. She wasn't sure of his intentions.

Compared to their ACG Culture Company, TT was undoubtedly a giant. Relying on the top position of social media software, it could be said to be the strongest Internet company in China.

On the other hand, ACG was just a small company that had been established less than two months ago. The two were not on the same level at all.

Fangzheng lowered his head and thought for a moment. He didn't know the Vice President of MT, nor had he interacted with such a big shot.

However, a person of his status would not be so bored as to make fun of him. Since he specifically wanted to see him, the greatest possibility was that he had taken a fancy to him or something he had.

And the only thing he could do seemed to be one thing

"Animation!" X2。

Fangzheng and Zhang Siyu reacted almost at the same time.

Especially Zhang Siyu. She suddenly recalled that when Fangzheng won an award for Dream of the Stars and introduced the concept of 'anime', there seemed to be an article on this topic.

Zhang Siyu picked up her phone and searched the Internet for a moment. As expected, she found a similar report.

"Director Fang, there's an 80% chance that the other party is here for the animation.”

Zhang Siyu handed the phone to Fangzheng. On it was the headline," Sun Qianyou, the vice president of TT, invites Fangzheng to join the pan-entertainment project."

Upon seeing this, Fangzheng narrowed his eyes subtly.

Fang Zheng had some understanding of the plans of the MT Group, but it was precisely because of this understanding that he was surprised by the extent of their ambitions.

And this vice president, Sun Qian, was the first person to propose the 'pan-entertainment' plan.

According to the other party, the so-called pan-entertainment plan was to build a fan economy with celebrities 'IPs as the core.

Pan-entertainment was also considered a major trend in the development of the Internet economy. In this regard, TT was indeed at the forefront.

At present, TT had already completed the initial deployment of a pan-entertainment plan around the interaction of games, literature, film, music, and other creative aspects.

As a cultural form that had recently emerged, animation had always been popular, so it was only natural for MT to pay attention to it.

Based on the size of the company, they definitely had the ability to produce their own animation, but it was obvious that they did not do so.

"Is it because you think it's more time-saving and energy-saving to buy ready-made ones?”

Fangzheng's lips curled into a mocking smile. He knew very well what CT was up to.

Wanting to use his reputation to help them perfect their so-called pan-entertainment plan was simply a fool's dream!

The core of the pan-entertainment plan was IP. A good IP could be a character, a story, and anything that the public liked could become an IP.

At first glance, the so-called pan-entertainment plan was very good. After all, by integrating various resources, they could create even better works.

However, most people did not know what this meant.

IP required endorsements, and endorsers needed to be very famous. Therefore, the young and fresh male celebrities who were crazily sought after had almost become the first choice.

In order to maximize their profits, the MT Group did not care about who would be the spokesperson, the effect of the endorsement, or the quality of the work itself.

They would only choose celebrities who had their own popularity and then rely on their own Internet advantage to promote their works in a barbaric way.

This kind of behavior was no different from forcefully feeding you rice!

In this way, the quality of the IP content derived from the pan-entertainment project could be predicted.

And one of the consequences of the development of the celebrity economy was the popular fan circle economy!

Fang Zheng couldn't help but feel a chill run down his spine when he thought about how his future works would be endorsed by a certain sissy noodle stall, or perhaps acted out awkwardly by a certain young hunk who had no acting skills.

That feeling was simply too disgusting. Just thinking about it made one's head go numb!

This book is provided by FunNovel Novel Book | Fan Fiction Novel [Beautiful Free Novel Book]

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