Xiao Qingchan had been extremely busy these two days.
After getting 20 million from his father.
She had wholly acquired a cosmetics company that was about to close down.
This cosmetics company was originally called Nanami, but she renamed it Jimei.
The reason why he bought this company was because he was a businessman.
Naturally, she did not shoot without thinking.
Nanami wasn't famous at all in 2017, but in 2025, everyone in Asia knew about this cosmetics company.
The reason why this company could become a well-known company in Asia was because the head of the company's research and development department was a research and development genius.
The products they developed were really good.
Unfortunately, it was too difficult for an emerging cosmetics company to make a name for itself in 2017.
Therefore, Nanami's company broke its capital chain and went bankrupt.
In this life, it wasn't acquired by Shanghai's Hong Meng Group, but by Xiao Qingchan, who had been reborn.
Rather than saying that she wanted to acquire the company, it was more accurate to say that she did it for the woman in front of her.
She was now in a Western European style coffee shop.
A woman in a white coat sat opposite her.
This woman was quite good-looking. She was in her early 20s, had an oval face, and her skin was sickly pale.
She had dark circles under her eyes and her hair was messy.
"I didn't expect her to still sell the company.”
Lin Ruoxi sighed.
"Do you know why you failed?”
Xiao Qingchan crossed her legs and sipped her coffee elegantly.
Her smile was as beautiful as a dream.
"We don't have enough funds."
"Sigh, if we have a few more million, the company will definitely be able to hold on.”
Lin Ruoxi spoke weakly and drowsily.
" Miss Lin," Xiao Qingchan smiled confidently." As long as you stay and work with me, I'm confident that I can make Jimei into the top three in the country within three years."”
Lin Ruoxi looked at the beautiful and young girl in front of her in surprise.
"Florence said the same thing back then.”
"I am different from her."
Xiao Qingchan's slender and fair fingers tapped rhythmically on the table.
"The reason why Nanami went bankrupt was only because of insufficient funds, but it was not the main reason.”
" The products that you guys have developed, the Water Essence, Mussel Mussel Mustard Spray, Skin Lotion…"
"These products are all good products, but why aren't they selling well?”
Lin Ruoxi listened attentively.
She wanted to see what this little girl had in mind.
"Your audience is too big. There's no targeting at all.”
"As a result, in the short term, you can't reasonably use the small amount of money to promote the product and earn money, causing it to die in the womb.”
"Regarding this, I feel very regretful."
Lin Ruoxi nodded. Xiao Qingchan was right.
The products developed by Nanami were mainly targeted at women aged 60 to 14 or 15. The audience was indeed too wide.
"The company has just started. You're taking such a big step. Naturally, there will be problems.”
Xiao Qingchan sighed and continued," Why don't you consider targeting the people who have the greatest demand for cosmetics?”
"The group with the greatest demand?" Lin Ruoxi shook her head." I'm a researcher. I don't care about these things. I don't understand them either."”
"Yes, I can tell."
Xiao Qingchan smiled like a beautiful fox.
"Next, Jimei will enter universities. In the short term, the users will target female university students.”
"There's no need to develop new products."
"Just modify the existing products."
"As long as it smells good and has variety.”
"The packaging is beautiful, exquisite and stylish.”
"The price is moderate."
Lin Ruoxi: " President Xiao, there are so many cosmetic products on the market. Other companies don't lack the elements that you mentioned. Why would those female students want to buy yours?"”
"Why should I let a female student buy it?”
Xiao Qingchan asked with a smile.
"Uh..."
Lin Ruoxi was speechless.
"Didn't you say that our cosmetics target group is female university students?”
"Yes, the audience is them, but the consumers are not necessarily them.”
Xiao Qingchan smiled and explained," We're still too weak to face the female market. We can't compete with other cosmetic companies."”
"However, we can take a roundabout approach and start with the boys.”
"Let the boys buy it and give it to the girls.”
"Just like diamonds."
"Do you think there are more men or women who buy diamonds?”
Lin Ruoxi: " Of course it's a man. However, it might be difficult for us to replicate the marketing methods of diamonds.”
"There's no need to duplicate it.”
Xiao Qingchan spent 40 minutes explaining her plan to Lin Ruoxi.
After listening.
Lin Ruoxi looked at Xiao Qingchan in shock.
It was hard for her to imagine that this young female university student in front of her had such a terrifying scheme.
"How about it, Miss Lin? As long as you stay, our company will definitely prosper.”
Xiao Qingchan looked at Lin Ruoxi with a smile. Her beautiful peach blossom eyes seemed to see through everything.
She convinced Lin Ruoxi.
Sitting in the car back to school.
"I didn't learn the law in my previous life for nothing," Xiao Qingchan muttered with a smirk on her lips.”
"The money-making business sutras are all hidden inside.”
He looked at the watch on Hao Wan's wrist.
"Jiangning doesn't have any classes this afternoon, so I'll go play with him.”
"He must miss me very much!"
"Hehe ~"
This book comes from：m.funovel.com。