Blind boxes were especially popular in Chang Shengyang's previous world.
There was even a company called Bubble Mart that relied on the blind box to get the company listed.
From this, one could see how attractive the blind box was.
Most importantly, the cost of the blind box was not high, but the benefits were especially high.
With this in mind, Chang Shengyang went online to search for information about the blind box.
He realized that in this world, there were similar blind box games overseas.
It was just called a capsule, not a blind box.
However, the information that could be found was limited.
However, this didn't stop Chang Shengyang.
He found a professional investigation company on the Internet to investigate the various data of the foreign capsule project.
He had also paid 100,000 yuan for the investigation.
Chang Shengyang did not feel any heartache.
As the saying goes, without investigation, there is no right to speak. It is still very important to investigate in advance.
During the investigation of the company's information.
Chang Shengyang found all the employees and held a meeting.
At the meeting, he announced the company's direction in the near future. They would no longer be working on new games.
Instead, he wanted to port the three games to his mobile phone.
In this world, Orange Technology and Golden Bird Technology both had a unified app editor.
Whether it was writing an app or a game, it was very convenient.
Transferring old games was still a challenge for Zhao Guangfan and the others.
After all, there were specialties in every field.
For this reason, Chang Shengyang had recruited two more people, who were talented in editing mobile phones.
The number of employees, excluding himself and the finance department, had increased to eight.
It had grown another step stronger.
With the corresponding talents, the migration of the mobile phone became very smooth.
After all, the gameplay had already been decided.
It was just that it would take more time.
However, Chang Shengyang could afford to wait.
Although the men went down to the 100th floor, the sales of the gold miners were already saturated.
However, Plants vs Zombies would remain popular for a long time. Therefore, he should not have to worry about income for the next year.
Instead, he wanted to take advantage of the abundant funds to try to develop the surrounding areas.
As long as this area was developed, the games that were developed in the future would not only depend on the game's share to make money.
A week later, before the information on the company's capsule was released.
Plants vs Zombies 'sales reached 30,000 copies.
Plants vs Zombies only sold 1400 copies on the first day.
Even if he bought 2000 copies every day, it would only be around 10,000 copies.
The weekly sales reached 30,000 copies, which was obviously an explosive growth.
What was going on?
Could it be that the tap water helped?
Chang Shengyang opened the game discussion website. Good heavens, among the seven or eight articles on the front page.
At least half of them were about Plants vs Zombies.
It was as if he had spent a large sum of money on advertising for these game reviews and game discussion websites.
Among these four articles, Chang Shengyang saw the pitch-black Hundred Leaves article at a glance.
This guy was a loyal " Chang Chui ".
He would always analyze and brag about the games he made.
Chang Shengyang wanted to see from what angle he was bragging this time.
This time, the title of the pitch black Hundred Leaves was called " Plants vs Zombies: Game Psychology ".
Opening the article, the pitch-black Hundred Leaves stated her point of view at the beginning.
Ever since Plants vs. Zombies was released, I played it all night.
When he turned off his computer, he immediately realized that Plants vs Zombies would definitely become a benchmark for casual games.
There would definitely be many people analyzing how Plants vs Zombies became popular.
Since so many people have analyzed it, I will change my perspective and look at Plants vs Zombies from the perspective of game psychology.
The most basic level was the most basic requirement of sunlight and peas.
The most basic requirement was to reflect the nature of a living creature. Food, water, comfort, etc.
These were the most basic and indispensable.
These requirements were reflected in the game, mainly for the basic feedback of the game.
This was reflected in Plants vs Zombies, which was the first stage of the game. Peas were fired, hitting the zombie. Peas hit the flesh, making popping sounds, breaking limbs, and finally falling to the ground.
The visual stimulation of the pea explosion and killing zombies, and the auditory stimulation of the sound effect of the skin splitting and flesh splitting, the feedback was strong.
It allowed players to feel extremely comfortable and satisfy their needs.
The next thing was that destruction and harm were the inner nature of living creatures, and so were acquisition and possession.
The sunlight slowly fell from the screen. It was light and bright. With a light click of the mouse, smooth animation and comfortable sound effects followed.
The sunlight was collected by the players and eventually transformed into Pea Shooters, dealing more damage and destruction.
The sense of acquisition, possessiveness, hoarding, these needs all found a supply window.
In the first stage, the only plant the player had was a Peashooter, not a sunflower.
He adhered to the perfectionist principle of " introducing a plant into each level."
Sunlight was thus set to fall from the sky at random times-naturally and harmoniously.
There was only one line on the map to ensure that the damage could be dealt smoothly and be detected.
The design of the game was perfect, perhaps just like Plants vs Zombies.
Compared to the basic requirements of the previous level, the safety requirement was mainly an extension of the concept and a change in quantity.
From short-term stimulation and survival to long-term safety, stable development, and a sense of security for the future.
In the game, it was the player's temporary experience of " guaranteed survival " to " passing the level and obtaining success in stages ".
He also had the confidence and motivation to experience the game in the future.
As for Plants vs Zombies, the first stage only had Pea Shooter, and all the executables were to collect sunlight and plant crops.
Every player who cleared the first stage would feel that something was missing and that they were not safe.
That's right, what was lacking was the stable and continuous production of sunlight resources-the lack of sunflowers.
What was missing was a solution to the unknown difficulties that would follow. They lacked a more powerful and efficient killing method than the current Pea Shooters-the Cherry Bomb.
Thus, Sunflower came to the second stage, and Cherry Bomb came to the third stage.
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