Time passed by.
A large number of people entered the website every day.
But every time, they returned empty-handed.
They were very confident that Guan Ju would be able to sell all 1,000 bags.
Taking advantage of this popularity, he would add it immediately.
However, they were wrong, very wrong!
They didn't expect Guan Ju to really stop selling for the time being.
He could only wait for the second batch.
However, the officials did not give any details on when the second batch would be released.
This made many people who didn't manage to buy it extremely jealous.
Even the rich women who usually didn't speak much also took on the role of keyboard warriors.
They began to crusade against him on the Internet.
" Request for Guan Ju to be sold again!!"
"That's right. Why do we have to split them into two batches? There were still so many people waiting to buy it, but Guan Ju had to wait for such a good deal!”
"It's your family's fortune to be able to take a fancy to your bag. Why do you have to do the first and second batches? Can you pay attention to the demands of consumers?”
"That's right. I realized that Guan Ju is really calm. Previously, it was slandered, then it became popular. Now that it's so popular, they didn't say anything.”
"Little brothers and sisters backstage, please persuade your boss. Why don't you earn money? Hurry up and release the second batch!”
"Open! Open! Open!"
......
Tian Yi, who was in front of the screen, read the message.
He was getting more and more anxious.
Will this affect our brand?
It was not easy for him to get better.
He couldn't think of anything.
She pulled Wen Wan and hurriedly pushed open the door of Lin Tian's office.
Lin Tian was shocked by the two of them.
"Why are you in such a hurry? Don't you know to knock first?”
"I'm sorry, CEO Lin, but the Internet is exploding. Why aren't you anxious at all?”
Tian Yi said impatiently. Wen Wan nodded in agreement.
"Explode? Haven't there been a lot of explosions recently? Besides, what's the hurry?" Lin Tian looked at the two people in front of him calmly.
"President Lin, didn't you see it? There are many people online who still want to buy it. Why don't you say anything? Even if we open the pre-sales first, we'll lock in customers like this! Otherwise, it would be useless to send out a second batch.”
"No!"
This answer puzzled the two of them.
This was the first time he had heard of someone not earning money.
And there were so many customers.
If this were any other company…
They would definitely have stepped up production long ago and would have made a lot of money by then.
However, after a period of observation.
Although Lin Tian's decisions were very ridiculous.
However, it actually developed better and better every time.
Such an operation caused Tian Yi's thoughts to change.
However, in the face of the temptation of money.
Solesky could not help but ask.
"Are you really not going to consider it?"
"I won't consider it."
"Why?"
"Do you really want to hear it?"
At this moment, the two of them nodded quickly.
He was afraid that Lin Tian would make a decision without explaining like before.
The two of them had already trusted Lin Tian.
After all, all the impossibilities had become reality.
It was hard not to accept the reality.
Moreover, this wasn't anything difficult.
Lin Tian stood up and let the two of them sit on the sofa.
"Why do you want to continue selling?”
"That's simple. Because the online appeal is high, it means that there are still many hidden customers. Moreover, the pre-sales can lock in customers!”Solesky spoke first.
"The second half of the sentence is right. There are a lot of hidden customers. If you choose to pre-sell, you can indeed earn money, but isn't this no different from the previous brands?”
"Shouldn't we be like them? Boss, what are you trying to say?" Wen Wan asked in confusion.
"What I want to say is that we are not walking the same path as them.”
"No?" The two of them asked in unison.
"Yes, no. The current limited sale was actually to convey the message to customers that the rarer the item, the more expensive it was.”
"Because the more demand exceeds supply, the more value it can show and attract more potential customers. Isn't this already reflected on the Internet?”
The two of them nodded, and Lin Tian continued.
"Now, we are doing hunger marketing. We want to stimulate the customer's desire to buy to the greatest extent. If you continue to sell it, you will break the customer base.”
Hearing this, the two of them came to a realization, but Lin Tian did not stop.
"The limited sales we are doing now can actually be divided into two aspects.”
"First, reduce the risk. Why do you say that? First of all, our products with leading designs can achieve the effect of testing the waters through such a small number of releases before they are introduced to the market. If the public doesn't like our products, we'll stop production immediately to avoid unnecessary losses.”
"But obviously, we succeeded.”
" The second point is to stimulate the desire for consumption. Just like when you buy other things, even on the street, you will see the words 'limited quantity, until sold out'. This is actually a kind of scarcity created by the company, hoping to stimulate the desire for consumption of customers.”
"For example, Tianyi has a company now. His company keeps introducing new products and is famous all over the world. However, there is one thing. Tianyi's company will stop production after only five months of production. Those who didn't have a watch could only go to one place.”
"Wen Wan, what is it?"
"Auction."
" Yes, it's an auction. With such an auction, ordinary products will soon become classic famous products in history. Not only will they be looked forward to by the majority of customers, but more importantly, people will treat them as treasures.”
"Of course, there is a certain risk in doing this because the products we make are unique. From the product design, workmanship, and quality, they are all unique. Moreover, they are very different from the products launched by the Imperial City Group. This will undoubtedly raise the expectations of consumers again.”
"However, if the Imperial City Group uses this method, it will not work. After all, the market is different. If the price is too high, it will only damage the corporate image.”
"So, we can only buy it at a limited price, understand?”
The two of them were shocked when they heard Lin Tian's words.
The two of them never expected Lin Tian to think so far ahead.
He even told him all the details.
This made the two of them even more determined in their decision.
The admiration in his heart was overflowing.
"Understood!" The two of them said solemnly.
Lin Tian looked at the two of them and was very pleased.
He turned around and returned to his seat.
Everything was about to usher in a new beginning.
This book comes from：m.funovel.com。