Central TV had originally planned to replace Magic Phone with My Own Swordsman in the next few days and broadcast four episodes a day to catch up with the progress that had been delayed two days ago. Then, they would broadcast it at the same time as Mango TV.
This way, no one would take advantage of the other and no one would suffer a loss.
This was also considered a rule in the industry.
Usually, if two or three television stations had won the first round of broadcasting rights for the same television series, they would not deliberately "snatch" it away and snatch the first bite of the viewership ratings.
This would break the rules!
After all, the TV station did not only broadcast one TV series. If you tried to "run away" this time, it was equivalent to taking the initiative to make enemies with others. In the future, if other TV stations joined forces to mess with you, you would have no place to cry.
Therefore, under normal circumstances, everyone would coordinate their schedules and broadcast at the same time.
After all.
He couldn't possibly spend the money from the first round and be slower than others, which would result in the second round's effect…
Mango TV had no objections to this.
This was because Mango TV had only spent 8 million on a TV series like " My Own Martial Arts Legend ", which had dominated the screen. No matter how one looked at it, it was still a huge profit. Central TV had spent 16 million, but didn't they still have to obediently broadcast it with him?
Mango TV was purely picking up the results this time!
Moreover…
When Ian first approached Central TV, the price he offered was only 50,000 yuan, and it was the first round of exclusive broadcasting rights.
Mango TV was also glad.
Fortunately, the Central TV director was a simple-minded person.
Otherwise, the script for " My Own Martial Arts Legend " would have nothing to do with Mango TV. Everyone could only drool and watch Central TV achieve yet another screen domination.
Who would have thought that this ordeal would cause Ian's profits to soar from four million to twenty-four million?!
However…
Just as Mango TV and Central TV were about to do this, Su Ye thought about it and made a surprising suggestion.
"I'm just giving you a suggestion. You can listen to it casually. It's up to your television station to decide.”
"However, I don't really agree with the simultaneous broadcast. This will instead split the viewership ratings between the two sides."”
The reason was obvious.
The number of viewers watching TV dramas every night was roughly fixed in a short period of one or two months. There would not be much fluctuation.
Then…
If Central TV and Mango TV were to broadcast Martial Arts Legend at the same time, it would definitely result in a situation where they were fighting each other. Moreover, for Su Ye, it would be him fighting with his left hand, which would only split the viewership ratings between the two.
Of course.
Ian already had 24 million in his pocket. The viewership ratings had nothing to do with him anymore.
However, as his debut film, Su Ye still hoped that the viewership ratings for "My Own Swordsman" would be as high as possible.
"What do you mean?"
The heads of the two television stations were a little surprised and looked at Ian questioningly.
"Actually, I suggest that Central TV start broadcasting half a month later," said Ian calmly. The bidding contest was at the beginning of November. There was still one and a half months to go, so there was still time.”
"Secondly, Central TV and Mango TV will stagger their broadcasts. Mango TV brought forward the broadcast time to 6 PM, while Central TV continued to broadcast at 8 PM.”
Huh?
Everyone was dumbfounded. Even Mango TV's people were confused.
It was clearly the first round of the broadcast, and Central TV had even spent more than double the price, but they still asked Central TV to broadcast it half a month later. What kind of logic was this?
There was more.
Wouldn't Mango TV's broadcast be moved up to six o'clock in the morning? Wouldn't that occupy the cartoon's time slot?
If Su Ye was not the director of 'My Own Swordsman,' if it was anyone else who dared to say such a thing, they would probably be escorted out by Central TV's security guards…
Ian smiled calmly and continued,"Why did you do that? Because My Own Swordsman was a comedy!”
Ian was confident in his suggestion.
Because…
" My Own Swordsman " was the most watched TV series in the country.
Twenty years later, how could it break through the 10 billion views on the broadcasting platform?
It was because the audience liked to respawn it over and over again.
Every time he saw it, he found it interesting.
This was actually a very common situation in the comedy industry, and " My Own Swordsman " was just one of the best.
A more typical example would be Zhou Xingxing's movie.
" A Chinese Oath to the West,"" Kung Fu,"" King of Comedy,"" God of Food,"" Ninth Grade Sesame Official,"" Tang Bohu Dishes Autumn Fragrance,"" The Deer and the Cauldron,"" Playing truant," and so on...
How many people had replayed these classic star-studded comedies over ten or twenty times?
What if he was bored and didn't have a movie to watch?
She took out the old movie of the star master to relive it.
The audience could clearly recite the plot of these movies backwards, but this was the charm of comedy. Every time you watched it, you would still be amused!
"My Own Swordsman is the premiere episode. On one hand, many viewers will not be able to watch the entire episode for various reasons. On the other hand, the audience who had already watched it would also want to watch it again. This was the charm and characteristic of comedy.”
Su Ye explained," Mango TV moved up to 6 o'clock to stagger the overlapping time with Central TV to prevent the viewership from being split.”
"As for the 6 o'clock cartoon? "Don't worry, because the remote control is in the hands of the adults. Besides, as a comedy,'My Own Swordsman' can replace cartoons, just like live-action children's films like 'Dinosaur Express' and 'Ultraman Children will also be attracted to it…"
"In that case,"
"I can confidently predict that the viewership ratings for Central TV's 'replay' will surpass Mango TV's premiere.”
"Furthermore, Mango TV's premiere broadcast won't be affected.”
After Ian finished speaking, the entire meeting room fell silent.
The heads of the two television stations thought about it carefully and felt that it made sense.
It wasn't rare for the reruns of television dramas to surpass the viewership ratings of the premiere episodes. Moreover, it was basically happening on high-quality and classic television dramas.
Of course, Central TV was only late by half a month. It was not a true " replay ".
But the logic was the same.
The audience who had already watched it watched it again because they liked it so much. The audience who had not watched it before would not miss the replay since they had already missed it.
When the two factors were added together, the viewership ratings for the rebroadcast surpassed the viewership ratings for the premiere!
In the 1990s, there were no online video websites. If you wanted to watch a TV series, you could only watch it on TV. If you missed it, you could only wait for it to be broadcasted in turn…
That would take at least a few months!
"I feel that it seems feasible?"
Central TV's Director Zhang was the first to express his opinion.
If it were any other type of TV series, no one would dare to try this.
But…
As a sitcom, there was no problem with Wulin My Own Swordsman doing this.
"Alright, it's settled then!"
In the end, it was Central TV's Chief Hu who made the final decision, and this matter was settled…
This book comes from：m.funovel.com。