Luxury: From Handcraft Workshop to Dominate the World
49 The popularity of the drama king, the high, medium, and low levels of the chanel style.

The birth

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"Duga Banana, Best Clown!"

Duga Banana, the biggest joke in the fashion industry!》

'Arrogant foreign brands will pay a painful price and be abandoned by consumers!'》

"The Duga Gala Has Become a Fashion Disaster!"》

"Squinty Eyes, Inferno makeup, it's time to withdraw from the stage of history!"》

"Duga Banana, Rat Tail Juice!"

" Foreign big shots, please don't ruin the aesthetics of our people!》

The next day.

Gu Bai woke up from his old-fashioned second-floor dormitory. He opened his phone and saw a fashion report.

As expected.

Yesterday's big show was completely overshadowed by Women's Thirty.

The scene of the live audience lowering their heads and swiping their phones spread all over the Internet. It became a stain that could not be erased on the Duga Banana scene.

Luxury goods.

The first thing to sell was the brand, and then the design.

Duga Banana, this brand had already become synonymous with boredom, clowns, and jokes in the Dragon Country. Its sales would probably be cut in half, and it would be difficult for it to pick up again in a short period of time.

The squinty eyes and the underworld makeup were also criticized by Duggabana for their discrimination.

Gu Bai felt very gratified.

Many people thought.

They thought that the industry was the most important and did not pay much attention to the luxury goods industry. However, they did not know that the luxury goods industry represented a kind of aesthetic hegemony.

Whoever controlled the luxury goods industry would have the right to speak about aesthetics.

Besides, luxury goods was a high-profit industry, and handmade luxury goods could also provide a large number of jobs and solve the employment problem.

Then, he scrolled through Weibo.

"When will the second episode of 'Woman 30' be broadcasted?”

"Su Mi's clothes."

"The immortal clothing of 'Woman 30'.”

"The director of 'Woman 30' is Zhang Tianmou.”

"Are there any clothes for 'Woman 30'?”

"How much is a piece of clothing from Woman 30?”

"It's the same as 'Woman 30' on e-commerce.”

"The producer of 'Woman 30' is Jianjia Group.”

On the trending searches.

Woman 30 had become a dominating existence on the leaderboards.

Su Mi and Zhang Tianmou used this drama to become popular and became hot topics on Weibo's celebrity rankings.

Su Mi, who had always been known as a flower vase, had undergone a gorgeous transformation this time.

Zhang Tianmou, the old-fashioned director, had displayed the level of a world-class director in one go. Many film critics asserted that if Woman 30 wasn't a TV series, it would definitely be able to participate in the Cannes Film Festival.

The netizens who were urging for the second episode also flooded Weibo.

Of course.

Most of the discussions were about the Dao of Conquering.

Gu Jia, who was played by Su Mi, was dressed in a champagne-colored chanel style at the beginning of the show and became the center of discussion. The so-called champagne flower was named by Gu Bai.

It was made of high-grade pure white and champagne-colored wool, mixed with gold and silver colored silk threads and fancy yarn. The overall style was gorgeous but not ostentatious.

Overnight.

This set of champagne-colored tweed had become the dream dress of countless young ladies and noble ladies.

Netizens left messages, hoping that Jian Jia would release this dress.

Regarding this.

Gu Bai remained silent. Jian Jia's official account didn't respond. He wanted to raise the expectations of the consumers to the highest, and then announce the chanel style.

This would cause the consumers to go crazy and achieve the greatest publicity goal.

"Where are the champagne flowers?"

"The real thing is far better than the TV.”

Gu Bai murmured.

There were some gold threads sewn into the champagne tweed cloth. The natural luster of gold was embedded in the aesthetic DNA of humans. Unfortunately, it was difficult for the camera to capture it.

It was like the gold in the camera and the gold in the eyes. The difference in color, luster, and texture was huge.

What if the audience could see the champagne flowers with their own eyes?

He believed that it would be even more shocking.

...

He got up and had breakfast.

Gu Bai passed through the back door of the workshop and arrived at the new factory area.

Red bricks and glass, green trees and red flowers.

The new factory area in Jianjia had the feeling of an industrial art district. It had the industrial style of an old factory, as well as the artistic style of red bricks and glass. It had a bit of the shadow of the 798 art district in his previous life.

...

Inside the factory.

Gu Bai gathered Aunt Liu and the team leaders for a design meeting.

"With the popularity of 'Woman 30'.”

"It is imperative for the company to launch the chanel style. Today, we will discuss the specific style of the product.”

Gu Bai said.

When the TV series had just started filming, Gu Bai had already planned to produce a batch of chanel style. However, he still underestimated the difficulty of transforming from a leather factory to a fashion factory.

The tailors were experienced, but most of them had been making leather goods for many years. Once they switched to making clothes, it was inevitable that they would be a little rusty.

Therefore, this half a month was mainly for clothing skills training. Now, they could finally produce.

"chanel style."

"The company plans to launch three product lines: basic style, gold thread, and high-end.”

Gu Bai explained the product plan.

It was the same as the platinum bag.

There were low, medium, and high grades for different consumers.

Low-end, mainly for non-members, the price is relatively cheap.

Middle-grade, facing the members of Jianjia, they would use the gold thread twisting technique, the clothes would be more gorgeous, and the price would be higher.

High-end, that is, custom-made, would arrange for tailors to provide one-on-one service. They would use the highest-end materials and cutting to hand-sew the clothes. The price would also be the highest.

The first was the basic style.

Gu Bai took out two design drawings from the document. One was a hand-drawn white design, and the other was a hand-drawn black design.

These two designs were generally simple, and the outline was a classic blouse and short skirt.

Black and white were the most classic and versatile colors in the fashion industry.

White looked pure, while black looked cool.

"These are the two basic style designs.”

"I named it Snow Mountain White, Stars Black.”

Gu Bai said.

Snow Mountain White, as the name suggested, was as pure as a ten-thousand-year-old snow mountain, symbolizing the purity and beauty of women. Coupled with the classic silhouette of chanel style and the texture of the tweed cloth, it was definitely a set of women's clothing that was filled with fairy qi.

The Starry Black was not an ordinary black, but a starry night sky. Silver sequins were woven on the black wool, shining like the stars in the night sky.

The pockets, seams, and collar were all decorated with silver threads.

This kind of starry black texture was definitely high-grade!

As for the two pieces of clothing.

The interior was embroidered with Jian Jia's logo. The shiny gold color highlighted Jian Jia's image and the extraordinary quality of the dress.

Two pieces of clothing.

It could be said that each of them had their own characteristics and were very eye-catching. It could be foreseen that once they were released, they would definitely be very popular.

However, Aunt Liu felt that something was missing.

He thought about it.

She suddenly realized a problem and said,""Master Gu, the basic style doesn't only have black and white colors, right?”

Black and white was an eternal classic.

However, girls 'clothes were all colorful. It was a little too monotonous to wear black and white all the time.

Regarding this.

"In order to highlight the mid-range and high-end luxury, I'm only going to release the basic basic style in black and white," Gu Bai said confidently.”

Listen.

Listen to the meaning behind these words.

The consumers who bought the basic style of the chanel style were only fit to wear black and white!

Aunt Liu and the other tailors also felt that Gu Bai was too ruthless, but on second thought, Gu Bai made a lot of sense.

The basic style had to be simple and classic, but it couldn't steal the limelight from the middle and high-end models.

The division of different product lines must be precise and in place.

This way, they could harvest different groups of consumers.

"By the way, President Gu."

"What price are you going to set for this basic style?" Aunt Liu asked again.”

Clothing pricing.

In fact, it was not as tall as leather goods.

A bag could be carried around for many years, and only a few could be bought in a year. Therefore, people were willing to pay a high price.

In terms of clothing, every woman would buy many pieces in a year, and it was difficult to wear them for many years. Therefore, the price of clothes was generally not comparable to that of bags.

Of course, the sales volume of the clothes could not be compared to that of the bags.

Taking into consideration.

For the basic style, only the logo was made of gold thread. There were not many expensive materials, and the cutting was relatively simple. Gu Bai quoted a suitable price."I'll set the price of the basic basic style at 20,000 per set.”

This book comes from:m.funovel.com。

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