Su Tianyao carried out a drastic reform of the magazine agency.
He had set many new systems, new positions that were about to be added, and top-notch filming equipment.
This series of actions made everyone feel that Su Tianyao was not just making a small fuss, but was going to make a big deal out of it.
Regardless of whether this business could succeed or not, everyone felt motivated to participate.
After making the arrangements, Su Tianyao gave Fang Weiyuan a name list and said,"Follow this list and meet them one by one. Let them become models for the new magazine. Also, go to these brands to discuss sponsorship fees!”
This list was filled with the most popular celebrities at the moment, and there were even socialites from the upper class.
The list of sponsors was also from well-known high-end brands.
Fang Weiyuan held the name list and felt that this mission was extremely difficult. He said,"If we want to invite these celebrities, the appearance fee might be very high. Will it exceed the magazine's budget?”
Not only was it difficult to choose a model, but the sponsors were also difficult to choose.
After all, these were all high-end brands. If they used their products to shoot, they could negotiate a lower price. Even if they were giving him face, it was basically impossible for them to pay sponsorship fees.
"I don't plan to pay them any appearance fees, but you can introduce our magazine to them and let them know what's different about the new magazine. You can also introduce them to the changes that can be brought about by being on the magazine!”
Su Tianyao continued to explain," Except for that. You can't let them think that we have to hire them. Instead, you have to let them know that this is the preliminary selection and that the list can only be confirmed after many rounds of screening. Let them know that there are many competitors. They don't know if there are other people who have signed with us. They will only know that this qualification is very popular!”
"Besides, you can also vaguely mention that Lei Luo is also one of the shareholders of Time Magazine!”
"It's the same for sponsors. These brands provide luxury goods such as clothing and cosmetics. They can also determine the sponsorship fee based on the sales volume of the magazine. If the sales volume is low, they don't have to pay the sponsorship fee.”
Every word that Su Tianyao said made Fang Weiyuan feel refreshed. This was a management method that he had never heard of before.
This sounded like a fantasy story, but he felt that it was very likely to succeed. Moreover, after the first stage was successful, the rest would be out of control, and there would be shocking returns.
No one ploughed the thin fields, and when they were ploughed, there were people fighting for them.
When they heard that the shoot was free, these celebrities were definitely not interested. However, when they heard that the invitation was very popular and that only top-notch celebrities and socialites were eligible to be invited, they were naturally tempted.
Most importantly, the name Lei Luo was still very useful.
Lei Luo was now a high-ranking inspector, and there were rumors that he would become the chief inspector of the Chinese people. His name would naturally be very useful.
When these celebrities and manufacturers heard that Lei Luo was also a shareholder of Time Magazine, they naturally expressed their opinions.
In fact, Su Tianyao did not want to use this method either. However, in the case of a new magazine, there was no trace of popularity. He could only use his words and power to attract models and sponsors.
After the magazine gained popularity, there was no need to use such methods anymore. It was enough to attract people.
After Su Tianyao's advice, Fang Weiyuan no longer felt troubled. Instead, he felt that as long as he did more homework, he could win over these celebrities and sponsors.
After Fang Weiyuan left the office, Cui-er asked eagerly,""Brother Yao, is there anything I can do?”
After all, Cui 'er had nowhere to go. She hoped that she would be useful so that she could stay here and not worry about being sent back to the mainland.
"I saw that you remembered a lot of things just now. Let me see what you remembered!”
Su Tianyao took the notebook that Cui-er had never stopped writing. He realized that it was already filled with dense writing and there were still many pages left.
He was surprised to find that from the beginning to the end of the meeting, all the important points he said were recorded.
Apart from that, Su Tianyao realized that Cui-er had noted down all the positions and equipment that he wanted to add, as well as all the places that needed to be spent.
Not only was it clear at a glance, but it was also categorized and calculated. Other than some places where the price was unknown, the other expenditure statistics could be said to be very accurate.
Su Tianyao suddenly realized that Cui-er had a talent for managing accounts. She could better control all kinds of budget so that she did not have to worry about overspending.
"You will be my assistant for now, the financial accountant of the merger magazine agency!”
Time Magazine had just been established and was about to launch a new magazine. It was the busiest period.
There were too many miscellaneous matters. Su Tianyao indeed needed an assistant to help him share the burden. Cui 'er had the talent to manage accounts, which could be put to good use.
Su Tianyao did not trust people blindly, but he had a lot of methods to deal with people who turned their backs on him.
After getting a job, Cui-er was very happy. At least she didn't have to worry about being chased away. She was determined to do this job well.
"Brother Yao, our magazine expenditure is so terrifying. Can we recover the cost by then?”Cui-er asked worriedly.
The cost of the new magazine was indeed terrifying. Even if the models were all free, the expenses in other aspects were also quite shocking.
Putting everything else aside, Su Tianyao was prepared to invest hundreds of thousands of yuan in the filming equipment alone. He would use the best filming equipment, so he naturally would not save on other aspects.
" Don't worry," Su Tianyao said with a smile." High investment will bring high returns. If you are unwilling to invest, you can forget about making a lot of money!"”
"Besides, I don't plan to make money in the early stages. Popularity is the most important thing. Once the magazine has popularity, I don't have to worry about not making money!”
Although he said that, he knew that he was indeed spending money like water.
The acquisition of the magazine agency wasn't the biggest expenditure. The expenditure on personnel and equipment was also one of the biggest.
Moreover, in order to ensure the quality of the magazine, Su Tianyao also needed a printing factory to print the magazine himself instead of cooperating with an external printing factory. Only then could the quality be guaranteed.
Su Tianyao's two million Hong Kong dollars would not last long. He had already spent most of it. He still had to operate and promote it in the later stages, which was also a large expenditure.
Fortunately, when he mentioned the idea of opening a magazine agency to Lei Luo and the others, the latter was interested and invested a lot of money into it. Lei Luo's support for the magazine agency was the greatest.
Not only did Lei Luo pay for it, he even found a printing factory for the magazine agency, solving one of the biggest problems in an instant.
Most importantly, although Lei Luo and the others had invested a lot, they didn't have a high share of the stock. They didn't care about the profits of the magazine agency, but the influence that the magazine could bring. That was what they needed.
If Lei Luo and the others wanted to make money, they could get some shady business, such as gambling stalls and fan stalls. That was the real way to make a profit. They didn't need a magazine agency at all.
The share of the magazine company was not important to them. As long as they participated, it was fine.
Therefore, Su Tianyao received a lot of investment, but the majority of the magazine company's shares were still in his hands.
With the investment of Lei Luo and the others, he could now boldly set up a magazine agency without worrying about budget overruns.。
This book comes from:m.funovel.com。