Time Magazine Agency, in the boss 'office.
"No, none of them!"
"What kind of photo is this? Your face is expressionless and your movements are stiff. I asked you to take a fashion cover, not an ID photo!”
"The content and writing are all problematic. We want to focus on models and not advertisements. Which consumer would buy a magazine just to see advertisements?”
"This set of photos is trash. Destroy them all and reshoot them all!”
After Su Tianyao saw the newly released photos, he berated her sternly.
It was rare for him to have such a strict mood. It was obvious how dissatisfied he was with this set of photos.
Under Su Tianyao's bold and decisive actions, Time Magazine had undergone tremendous changes. The number of staff had increased to 30, and all kinds of top-notch filming equipment had been added. Their strength and image had undergone earth-shaking changes.
Not only that, Fang Weiyuan had also successfully invited popular celebrities to shoot the cover according to Su Tianyao's instructions. He had also pulled in high-end brands as sponsors. It could be said that he had everything he needed.
All kinds of documents had been processed, and even the publication date of the first issue of the magazine had been decided.
Soon, the magazine agency arranged for the first shoot, and the work was released very quickly.
However, it was obvious that Su Tianyao was very dissatisfied with the first episode's work. He even flew into a rage because of it. This did not meet his requirements at all.
"Retake all of them?" Fang Weiyuan said, a little embarrassed. Sister Min's schedule doesn't match, so she might not cooperate with us. Moreover, if we re-shoot, the studio will have to invest again, and the expenses will be very high. It will also delay the publication time. Moreover, if we don't focus on advertising, the sponsors won't work with us next time!”
Sister Min was currently a popular movie star in Hong Kong. She had a lot of fans and had a high appeal.
This time, the top actress in the film industry had only accepted the invitation to appear on the cover of the first issue of the magazine for free because of Lei Luo's name and the style of the magazine.
For a big sister like Sister Min, the filming team naturally did not care about too many requests. The filming process would inevitably become muddling along.
"If she doesn't want to cooperate, we'll get someone else to do it. No matter how much money is invested, we'll have to re-shoot it. If we can't publish it in time, we'll have to delay it. If we can't make the magazine attractive, it's useless no matter how much we save. It's the same for sponsors.”
" Make the magazine the best it can be," Su Tianyao said in a serious tone." Attracting consumers is the number one goal. Everything else is secondary!"”
"Moreover, we are a fashion magazine, not an advertising magazine. Models are the most important. As long as we can make consumers like them, it will lead to fashion trends. Customers will naturally pursue these products, and it will naturally form a trend. There is no need to focus on publicity at all.”
Su Tianyao's words enlightened Fang Weiyuan, and he realized that he had indeed gone astray.
According to his previous thoughts, after this magazine was published, it would only be an ordinary magazine. It would soon be submerged in the mainstream and would not cause any waves at all. All the investment in the early stages would go down the drain.
If he followed Su Tianyao's plan, although he might not succeed, the returns would be extremely shocking once he succeeded. The initial investment would be the real return.
Fortunately, this was just the beginning. Everything could be restarted and done to the best of his ability.
"I'll deal with these things as soon as possible. It won't happen again!”Fang Weiyuan replied immediately.
This time, Fang Weiyuan decided that no matter how difficult it was, he would find a way to solve it until he met Su Tianyao's requirements.
Su Tianyao once again emphasized the theme of the magazine, so that the shooting team had a general direction to improve, and not completely unaware of the effect he wanted.
Then, he looked at Cui Er and said,"The samples sent by the printing company are not good either. The paper is too thin and too rough, and the ink is too poor. It can't reflect the beauty of the photos at all. It will only give people a cheap experience!”
"Our magazine needs the best paper and high-quality printing ink so that people can't bear to throw it away. We have to make consumers want to collect it. Only then can we ensure that the magazine will last forever. If our printing company can't do this, we'll find another printing company!”
Even if the printing factory was under the magazine agency, as long as it did not meet the requirements, Su Tianyao would immediately change it. It was impossible for him to muddle along and lower the standards.
"The printing factory can fulfill this request, but our printing costs will increase by several times!"”
"It doesn't matter. The cost is not a problem. What we need to do is to strive for perfection and do our best in all aspects!”Su Tianyao said straightforwardly, setting the theme of Time Magazine.
Time Magazine's first magazine would be high-end, and it was necessary to strive for excellence in all aspects.
If the quality requirement was lowered in order to save costs, it would not be in line with this position.
After Su Tianyao made all kinds of requests, Time Magazine Agency was once again immersed in all kinds of work. Every process was carried out in an orderly manner.
Fang Weiyuan contacted the top actress in the film industry again to renegotiate the filming.
Cui-er went to the printing factory to supervise the work, ensuring that Su Tianyao's requirements were met.
Su Tianyao knew that his ideas were more advanced and would definitely conflict with the traditional ideas of the magazine agency. Fang Weiyuan and the others would not be able to accept and understand it so easily. This would take time to slowly change.
However, that was not important. He only needed Fang Weiyuan to do as he wished.
It didn't matter if they could understand it or not. This was secondary. As long as they could meet his requirements and achieve the effect he wanted, it would be perfect. The rest would naturally be witnessed by time.
Su Tianyao's Time Magazine Agency was not unknown. Even though the first issue of the magazine had not been released yet, it already had a lot of attention.
However, this attention did not come from the general public or consumers. Instead, they were all waiting to see him make a fool of himself.
Su Shazhan had spent millions just to start a magazine.
This was something that many people could not understand, and many people were waiting to see him make a fool of himself.
Starting a magazine with a few million dollars seemed like a wasteful act, especially in this day and age. How much sales did one need to make to earn back the money?
Ever since Time Magazine started Paper Towel, this mocking voice had never disappeared.
However, Su Tianyao did not care at all. In fact, the amount of money he threw in increased, causing an increasing sensation.
He was not prepared to explain at all. He even thought that this attention was for nothing. It could bring fame to the magazine. With attention, there would be sales. This was free publicity. It would be a waste not to use it. He did use it to increase the attention of the magazine.
The more confused they were about Su Tianyao's current behavior, the more they would buy a copy of the magazine out of goodwill after it was published in the future. This was the guarantee of sales.
Black or red was also red. This sentence could be used in magazines.
These people, who were waiting for Su Tianyao to lose everything, did not know that this kind of behavior would coincidentally bring the most needed attention to the magazine.。
This book comes from：m.funovel.com。