If it wasn't for his first S-grade talent, Wei Jianbang.
She called him and told him about the new version of Everyday Daily.
It was going to be published tomorrow.
Qin An had almost forgotten about this newspaper.
After all, compared to the financial investment of 1 billion yuan and the 200 million money-burning supermarket plan.
A two to three million dollar newspaper company was really not very eye-catching.
However, this industry had a small voice and a huge influence on ordinary people.
In this era without the Internet.
To many people, newspapers represented the truth. The content of the newspaper was the truth; The newspaper was the uncrowned king.
In addition, he was interested in the media industry.
Qin An still took some time to go to the headquarters of Tian Tian Daily in Yaumatei, Jiu Long.
After buying the newspaper and confirming the leadership led by Wei Jianbang, who was an S-grade talent in the newspaper industry, he was very happy.
Qin An invested another three million Hong Kong dollars into Tian Tian Daily.
At the same time, he also had a request---the new edition of Tian Tian Daily would be sold for free within the first ten days.
Wei Jianbang and the others did not have any objections to this.
Many news agencies had used the method of free publishing in the early stages of a new newspaper's launch.
Actually, they didn't know.
Qin An had thought about the new edition of Tian Tian Daily, which would be free forever…
However, after thinking about it carefully.
It would not work in Xiangjiang City at all.
It wasn't a matter of money.
The cost of printing a newspaper was between 0.2 to 0.5 Hong Kong dollars.
Including the transportation fee, it would not exceed 0.8 Hong Kong dollars.
100,000 newspapers a day only cost 80,000 Hong Kong dollars at most.
Moreover, the more they printed, the lower the cost.
Together with the staff expenses of the newspaper company, they could maintain a newspaper with a sales volume of 100,000 copies.
The monthly cost would not exceed one million Hong Kong dollars.
Qin An could totally afford this money.
The main reason was that free newspapers really didn't work at this time.
First of all.
Since it was a newspaper, and it was free of charge.
The main reason was to go for advertising revenue and the influence of fishing vessels.
This meant that the free newspaper had to be sent to as many Hong Kong people as possible.
Only when more people in Hong Kong saw it would the advertisers be willing to spend money to advertise in your newspaper and expand the influence of your newspaper.
How could they deliver it to the townsfolk?
To the newsstand and bookstore.
The free newspapers did not cost money, so the citizens naturally liked such newspapers.
But…those who sold newspapers and books wouldn't like it.
Since you are free, the owners of the newspapers can't make any profit from you.
At the same time, the sale of free newspapers in their own newsstands and bookstores would also affect the citizens 'desire to buy other paid newspapers.
After all, there were free newspapers. Who would spend money to buy those expensive newspapers?
In this way, selling free newspapers at their stalls would indirectly reduce the income of the bosses.
After a long time, which boss would be willing to sell you a free newspaper?
If there was no money to be made, would these bosses do it?
Secondly, don't overestimate the moral standards of Hong Kong people.
Would you believe that someone would receive dozens or hundreds of kilograms of free newspapers a day and use them as firewood at home?
Or they could be used to pad the floor, wipe their butts, and so on.
The small bosses of the waste stations who collected waste paper would be happy to receive your free newspaper at the door every day.
He could sell it for scrap later and make a small profit.
Compared to these few.
The fact that a permanently free newspaper would cause a group attack from the industry was a small problem.
It wasn't the internet era.
There were free newspapers in the internet era because there was no material cost and no need to print newspapers.
Although it was free, the newspaper could only be read if you bought a computer or a mobile phone.
Running a free newspaper in an era without the Internet.
Either they were brainless.
Or they were worth trillions and weren't afraid that others would use their newspapers as firewood or sell them as scrap!
In the history of Xiangjiang newspaper industry, there had been free newspapers before.
However, they had only appeared for a few days, and all of them had failed.
Due to the above considerations.
Qin An finally gave up on the gimmick of free forever.
He wasn't retarded.
Therefore, he only decided to give away the first ten issues of the new edition of the newspaper to attract potential customers.
This was like writing a web novel.
The early stage must be free to attract all the especially handsome guests!
Daily News.
At the newspaper office.
Wei Jianbang led six department heads and stood in Wei Jianbang's office. Only the boss, Qin An, could sit on the president's chair.
Sitting in the boss's chair, Qin An looked at the people from the newspaper office and said,"
"Tell me. What do you plan to do with tomorrow's newspaper?”
The other six looked at Wei Jianbang.
Qin An noticed this.
It seemed that Wei Jianbang, this S-grade talent, was really quite capable. He had already established his leadership position in a few days.
Otherwise, they wouldn't be like this.
As for Wei Jianbang, he really did not think much about Qin An's question.
Therefore, he could only bite the bullet and say,
"Our newspaper office still has our previous channels. The owners of the newsstands who sell our newspapers are also willing to continue working with us.”
"After the newspaper is printed tomorrow, we'll hire someone to send it directly to them?”
Qin An did not comment.
Wei Jianbang's suggestion could only be considered mediocre.
It didn't really meet the standards of an S-grade talent.
However, he remembered that Wei Jianbang was only 30 years old and had just gained power. He did not have the system as a super cheat like himself.
No matter how talented Wei Jianbang was, he still needed time to grow and a certain amount of experience to accumulate.
In contrast, Qin An, who had already triggered the second phase of the industry domination (media) mission, had the help of the system.
Naturally, he knew what to do next to better deliver the newspaper to more people.
Qin An shook his head.
"This is barely possible. But think about it, why is our newspaper free for 10 days?
Wasn't it to turn as many potential customers as possible into loyal customers in the future?
Therefore, the free newspapers for the next 10 days should be delivered to as many people as possible.
Therefore, it was not enough to just send it to the newsstand. In addition to the newsstand, he needed to send it to other places as well.”
"Right!" Wei Jianbang slapped his thigh." Boss is brilliant!”
This guy was bootlicking again.
However, Qin An could still accept the flattery of an S-grade talent.
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