After lunch, Jiang Chen brought the two to the barbeque shop to sign the transfer contract.
Niu Meng and Yang Xiaoli only found out now that Jiang Chen had taken over a barbeque shop.
"Jiang Chen, you bought the lottery just to take down this barbeque shop?”
Niu Meng looked at Jiang Chen and said in surprise.
Jiang Chen nodded his head. Niu Meng immediately fell silent. Only now did he know that Jiang Chen didn't play the lottery for quick money.
It was for the follow-up investment.
However, the business of this barbecue restaurant didn't seem to be very good.
Yang Xiaoli said.
Because she danced and performed near the square every day, she had some understanding of the business situation of the surrounding shops, including the barbecue shop that Jiang Chen had taken over.
"It's indeed not very good. Otherwise, the boss wouldn't have transferred it.”Jiang Chen didn't hide anything and said frankly.
"If the business is not good, won't you suffer a huge loss if you take over?”Yang Xiaoli frowned. If Jiang Chen wasn't ranked tenth on the Wealth Ranking, she would have doubted whether Jiang Chen could make money.
Jiang Chen naturally knew what she was thinking. She was worried that the barbecue shop wouldn't be able to make money if business didn't go well.
"Bad business is a problem of poor management," Jiang Chen said with a smile."I'm confident that I can turn the barbecue restaurant around."”
Jiang Chen had analyzed the restaurant's situation when he took over the business.
The location was not bad. It was in a bustling area, and there was no problem with the flow of people around.
The chef at the barbecue restaurant was also good at cooking. The food he roasted was delicious.
The shop's business was not good because the few barbecue restaurants around it had diverted the customers away.
This was especially true for a restaurant called Qingfeng Roast Bar. Because there was a singer in the restaurant, the customers around the restaurant were all taken away.
At this time, if they could attract customers, the business would immediately turn losses into profits.
"You can turn the barbecue shop into a profit?”Yang Xiaoli looked at Jiang Chen suspiciously.
"Yes!" Jiang Chen nodded earnestly.
"Bragging."
Su Su curled his lips and said.
If there was really a way to turn the barbecue shop into a profit, the owner of the barbecue shop would not transfer it.
But before he could finish, Brony's voice rang out,""I think Jiang Chen might really have a way to turn the barbeque shop around.”
" Yes." Mr. Ma nodded." Judging from his style of doing things, he should have a plan in mind. Otherwise, he wouldn't have taken over the barbecue shop so rashly."”
"Let's see how he does it." Big Hadron echoed.
Su Su felt embarrassed when three big shots spoke up for Jiang Chen. His face was burning hot.
I was just bragging. Do you three big shots need to stand up for Jiang Chen immediately?
Su Su was a little depressed.
Jiang Chen left the room.
Since he had decided to drain the barbecue shop, he definitely couldn't just sit around.
He planned to buy a large amount of beer and use it as a diversion to make a profit. Then, when his business exploded, he would sell the entire barbecue shop and find someone to take over the business at a high position.
So, he quickly found a liquor wholesaler and spent 6,000 yuan to buy 150 boxes of beer.
Why did he buy so much beer? Yang Xiaoli asked with a confused look. Not only her, but the viewers in the live streaming room were also puzzled. They didn't know why Jiang Chen bought so much beer.
"You'll know later."
Jiang Chen kept her in suspense.
In the studio, Su Su pursed his lips.""Pretending to be mysterious."
When Teacher Ma saw the beer, his eyes lit up.
I think I know what he wants to do.
"What?" Su Su asked.
Teacher Ma smiled and said,""Draining."
Su Su furrowed his brows and thought,'Diversion?
"Yes, it's drainage."
Teacher Ma nodded." Jiang Chen probably bought so much beer because he wanted to use some kind of event to sell the beer at a low price and attract customers to the shop.”
"That's right."
"Looks like the three of us are thinking the same thing.”
Brony and Da Qiangzi nodded.
Although they hadn't been to a barbecue restaurant in person, they could still analyze it from Jiang Chen's camera footage.
The biggest reason for the poor business of the barbecue shop was not that the food was bad, but that the customers were diverted away.
At this time, if they could attract customers back, the business of the barbecue shop would definitely turn losses into profits.
Buy a large amount of beer and sell it at a low price? Su Su frowned." Wouldn't we lose more if we do this? How could he turn the barbecue restaurant into a profitable business?”
On the surface, it was a loss, but in fact, it was a profit. Teacher Ma said," Jiang Chen bought the beer and sold it at a low price. It may seem like a loss, but don't forget that the barbeque shop is still in the barbeque business. The money lost from the beer will be earned back from the barbeque shop as the customers in the shop increase.”
"That's right." Brony nodded." The real core of diversion is to increase the customer's arrival rate through a specific thing, and then turn the customers into consumers. This way, the money lost can be earned back from other products.”
"Let me give you a very common example.”
"It's said that a large supermarket posted a notice at the entrance of the supermarket saying that there's free tender tofu in the vegetable section every day.”
"So every day, there would be a bunch of uncles and aunties lining up early in the morning at the supermarket to get tofu.”
"In fact, many people would even take a detour and pass by the supermarket in order to get free tofu.”
"Do you think the supermarket lost money?"
Of course, it was a loss because the tofu that was given out had a cost.
"Then do you think the supermarket made a profit?"
"Of course, I made a lot of money.”
"Because these people who came to collect tofu might have bought some fruits in the process of collecting tofu, or their grandchildren might have wanted to eat snacks, or they might have remembered that the oil at home was gone, so they bought a bucket back.”
"Some of them even came late and didn't get tofu. In order not to return empty-handed, they bought other vegetables from the supermarket.”
"In other words, as long as half of the people who are attracted by the free tofu are willing to spend money in the supermarket while receiving the tofu, the supermarket will make a lot of money.”
"And this is the so-called drainage.”
After Brony finished speaking, the audience in the live broadcast room nodded.
They might not be able to understand the high-end technical terms, but they could easily understand the example of the supermarket giving free tofu.
Many people had even encountered the same thing in their lives.
"It's like this downstairs of my supermarket. They give tofu every day.”
"The supermarket near my house is also like this. In order to get free tofu, my mother didn't even go to the market.”
"I also went to the supermarket to get free tofu, but I was late and didn't get anything. However, in order not to make a wasted trip, I directly carried a bag of rice home.”
On the bullet screen in the live broadcast room, many people shared their experiences of receiving free tofu from the supermarket.
In the past, they thought that the supermarket gave free tofu because the boss was stupid. Now, after Brony's analysis, they realized that the supermarket boss was smart.
"It seems that in the future, those who give things for free and those who collect gifts will have to be more careful. Otherwise, they won't even know when they spend it.”
"That's right."
These merchants had too many means of diversion. Under the banner of giving profits, they actually made a lot of money. It was simply impossible to guard against.
Many people sighed.
"Since you said Jiang Chen bought so much beer to divert the water, can you guess what he's planning to do?" Su Su asked.”
Brony thought for a moment and said," I can't guess the specific method, but the core is nothing more than one point. The price of beer will be reduced."”
Was it that simple?
"It's that simple."
Brony nodded.
Barbecue and beer were essential. If they took advantage of this to reduce the price, it would be impossible for them not to attract customers.
So it was that simple.
As if to verify Brony's thoughts, Niu Meng returned.
He also brought back a huge poster.
It read,"It's time for you to drink at the barbecue."
This is a limited time event.
The beer was two yuan each.
Anyone who bought 100 sticks at once would be charged one yuan per stick, and there would be a 10% discount for the first barbecue.
Anyone who bought more than 300 sticks at once would have a 10% discount on the barbeque.
Note: The beer is not allowed to be taken out, but can be stored in the store.”
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P.S. Tomorrow is the college entrance examination. I wish all the students a great victory.
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This book comes from：m.funovel.com。