This wasn't considered not knowing, but it was a shock.
Pan Ying Zi couldn't imagine how long it would take to sell one million mooncakes.
"Hehe, I'm afraid the 3 million you mentioned has to be multiplied by 2.”
Gu Mingxuan smiled.
Pan Ying Zi's calculation was already very conservative. After all, not everyone would buy the most expensive mooncakes.
Gu Mingxuan estimated that Da Rong Hua would need to sell at least three million mooncakes to break even.
Furthermore, Gu Mingxuan had specially asked someone to investigate. The total mooncake sales in Xiangjiang last year were only 33 million Hong Kong dollars.
In other words, Da Rong Hua had to seize half of the mooncake market in Xiangjiang City to make a profit.
In Gu Mingxuan's opinion, Liu Peilin was either an idiot or desperate!
Pan Yingzi, who was sitting in Gu Mingxuan's arms, was stunned when she heard that the advertising fee had to be multiplied by two.
6 million advertising fees!
Pan Ying Zi couldn't even imagine it.
If she knew that Da Rong Hua's actual advertising fee was more than 6 million, she would probably be even more shocked!
"Then... Then, are we not going to do anything?”
After a while, Pan Ying Zi recovered from the shock.
"Of course! Now that Liu Peilin and his Da Rong Hua are standing at the edge of the cliff, we, Gu Ji, must take this opportunity to give him a push.”
Gu Mingxuan smiled.
This was the first time Pan Yingzi realized how bad Gu Mingxuan was. However, he was so cool that she liked it.
In order to solve the problem of Da Rong Hua once and for all, Gu Mingxuan decided that it would be fine as long as Gu Ji did not lose money during the Mid-Autumn Festival.
He told Hu Yanni that as long as they could take down Da Rong Hua, it would be equivalent to earning eight million.
He had already discussed the specific method with Hu Yanni. Although it seemed a little despicable, it was very practical.
.............
Soon, it was August, and the mooncake business had reached its peak.
In the New Territories of Xiangjiang City, many people chose the Ronghua mooncakes and went to the branch stores to buy them.
It had to be said that this was the effect of Da Rong Hua's publicity.
However, in the Jiulong Peninsula and Xiangjiang Island, those who wanted to buy the Ronghua mooncakes discovered a strange phenomenon.
When they entered the supermarket and the pastry shop that cooperated with Da Rong Hua to buy mooncakes, they were surprised to find that they were not selling Rong Hua mooncakes. They were all selling Gu Ji mooncakes, and they even provided free tasting!
"Boss, isn't the slogan at your door saying 'Great Glory Mooncake'? Why are all the mooncakes sold in the shop Gu Ji?”
An old man asked for everyone.
"Da Rong Hua's mooncakes aren't as delicious as Gu Ji's mooncakes. If you don't believe me, try it. This is Da Rong Hua's ham mooncake, and this is Gu Ji's ham mooncake.”
The boss took out two kinds of mooncakes and placed them in front of the old man.
The old man picked up the toothpick, inserted a small piece into his mouth, and tasted it.
After chewing a few times.
The old man realized that Gu Ji's ham mooncakes were indeed more delicious.
"Then give me twenty Gu Ji mooncakes."
the old man said after putting down the toothpick.
"Okay, do you want all of them to be ham flavored?”
The boss asked.
"Um, what flavor does Gu Ji's mooncake have?”
"We have ham, five nuts, and lotus paste in our shop."
"Then give me two of each type."
The same scene happened in the shopping malls, supermarkets, and pastry shops on Xiangjiang Island and the Jiulong Peninsula.
................
Da Rong Hua Pastry Company, General Manager's Office.
Liu Peilin was patiently waiting for the battle report.
"Director Liu, the mooncake business in the New Territories is too good. All the pastry shops are saying that they are out of stock and want us to deliver the goods immediately.”
"Alright, immediately inform the warehouse to send the goods over.”
Liu Peilin was delighted and asked,""How's the situation on Xiangjiang Island and Nine Dragon Peninsula?”
"Manager Li just went to Xiangjiang Island.”
"Alright, then go and take a look now!”
Liu Peilin ordered.
After the staff left, Liu Peilin couldn't help but stand up and walk around the room excitedly. He couldn't sit still.
He was too excited!
Liu Peilin was so happy that he forgot himself at the thought of winning against Gu Ji.
Gu Ji Pastry Company.
While Liu Peilin was happy, Gu Mingxuan was also happy.
"Ah Xuan, I've already followed your instructions and made an appointment with all the large shopping malls, supermarkets, and pastry shops. I'll give them 70% to 80% of the profits in exchange for their support.”
After a pause, Hu Yanni continued,""At present, all the shopping malls, supermarkets, and pastry shops on the entire Nine Dragons Peninsula and Xiangjiang Island have removed the Ronghua Mooncakes and replaced them with our Gu's Mooncakes! The mall in the New Territories has also agreed to our cooperation plan, but they want 90% of the profits.”
"90%? Give it to them! He had to get them to remove the Rong Hua Mooncakes as soon as possible. Also, try your best to win over some neutral pastry shops in the New Territories. Even if our Gu Ji gives them some subsidies, we won't hesitate!”
Gu Mingxuan said without hesitation.
"Ah Xuan, is this really good?”
Hu Yanni hesitated.
Including the transportation and labor costs, Gu Ji was already on the verge of losing money.
Now, he still had to subsidize those stores. Wouldn't he lose more?
.......
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